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Skin Matter homepage screenshot

Skin Matter

skin-matter.com
24/100
EcomScout

Skin Matter receives an EcomScout Rating of C (24/100), ranking #107,859 out of 208,440 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 15.5K visits per year with estimated revenue of $819 - $1.9K/mo. It offers 78 products at an average price of $25.

Store descriptionEntdecke bei SKIN MATTER nachhaltige und wirksame Naturkosmetik und Wellness-Produkte aus Europa. Kostenloser klimaneutraler Versand ab 35 Euro. Finde jetzt dein perfektes Hautpflegeritual!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$819 - $1.9K/mo
Est. Traffic/mo
1.3K
Products
78
Top Market
DE (54%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $25 (range: $5 – $66). Budget-friendly positioning targeting volume sales.

0

Top markets: DE (54%), US (41%), IT (5%).

Best-selling product: Canvas Cream ($65.90). Other top sellers include S.O.S Skin Calming Booster, Face Plum Oil, All Day Long Moisturizing Booster.

How is the EcomScout Rating calculated? The C grade (24/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
42.1%
Pages/Visit
1.9
Avg. Time on Site
9s
Avg. Product Price
$25

Range: $5 - $66

Rating Breakdown

Business Quality76/100
Traffic Growth30/100
Revenue Performance24/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
54.0%
🇺🇸United States
41.1%
🇮🇹Italy
4.9%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

incensesun mattersnagarmothaskin mattershermit candle

Tech Stack & Apps

CDN

jsDelivr

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Pre-Order

Pre-Order

Analytics

Google AnalyticsGoogle Tag ManagerHotjarSegment

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About Skin Matter

Is Skin Matter a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Skin Matter is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Skin Matter safe to buy from? Is it a scam?

We don't have Trustpilot review data for Skin Matter. However, our EcomScout rating is C (24/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Skin Matter's EcomScout rating and what does it mean?

Skin Matter has an EcomScout rating of C (24/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Skin Matter generate?

Skin Matter receives approximately 15.5K visits per year with estimated monthly revenue of $819 - $1.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Skin Matter use?

App detection data for Skin Matter is being updated. The store uses the "June 2025_Updated copy of Json 3.02.22 Version" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Skin Matter. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Skin Matter Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: C

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