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Skinny Tan

skinnytan.co.uk
51/100
EcomScout

Skinny Tan receives an EcomScout Rating of A (51/100), ranking #17,547 out of 481,652 Shopify stores we track. This Self-Tanning Products Beauty & Personal Care store attracts 140.3K visits per year with estimated revenue of $9.5K - $18.4K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$9.5K - $18.4K/mo
Est. Traffic/mo
11.7K
Products
N/A
Top Channel
direct (49%)
Trustpilot
4.5/5 (731)

Store Intelligence Summary

Traffic breakdown: direct 49%, referral 35%.

Customer trust: Trustpilot score 4.5/5 based on 731 reviews. Excellent reputation — customers rate this store highly.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Self-Tanning Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$153K/mo
Total Stores
19
Avg Revenue
$8K/mo
Top 10% Threshold
$92K/mo

Competition Breakdown

21%
37%
26%
5%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Self-Tanning Products market generates $0M/month across 19 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Self-Tanning Products stores earn $92K+/month
  • This store outperforms 91% of Self-Tanning Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
15.8%
Pages/Visit
1.9
Avg. Time on Site
1s

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth70/100
Revenue Performance31/100

Traffic Sources

direct49.0%
referral35.3%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.5

731 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Skinny Tan

Is Skinny Tan a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Skinny Tan is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Skinny Tan safe to buy from? Is it a scam?

Skinny Tan has a Trustpilot rating of 4.5/5 based on 731 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).

What is Skinny Tan's EcomScout rating and what does it mean?

Skinny Tan has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Skinny Tan generate?

Skinny Tan receives approximately 140.3K visits per year with estimated monthly revenue of $9.5K - $18.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Skinny Tan use?

We detected 8 Shopify apps on Skinny Tan, including Klaviyo: Email Marketing & SMS, Shogun Page Builder, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Self-Tanning Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Skinny Tan. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Self-Tanning Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Skinny Tan Shopify store analysis • Self-Tanning ProductsBeauty & Personal Care • Unlikely Dropshipper • Rating: A

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