So Fragrance
sofragrance.comSo Fragrance receives an EcomScout Rating of B+ (42/100), ranking #38,022 out of 481,612 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 291.3K visits per year with estimated revenue of $4.1K - $7.9K/mo. It offers 107 products at an average price of $6.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $6 (range: $1 – $11). Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 2.0/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.
Top markets: GB (40%), US (17%), AU (11%).
Best-selling product: So…? Sinful Body Fragrance Spray 75ml ($1). Other top sellers include SO...? Sinful EDT 30ml, So…? Sorry Not Sorry Clean Freak Cleansing Hand Gel 60ml, Body Mist by So…? Mini Set (Fruity Twist).
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $7M/month across 900 stores
- •14% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $142K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •124 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1So…? Sinful Body Fragrance Spray 75ml
$1
#2SO...? Sinful EDT 30ml
$9.99
#3So…? Sorry Not Sorry Clean Freak Cleansing Hand Gel 60ml
$1.99
#4Body Mist by So…? Mini Set (Fruity Twist)
$5.99
#5SO...? Unique Mini Mist Gift Set (Sweet Palette)
$5.99
#6SO…? Iconic Bestsellers Mini Discovery Perfume Set 10 x 5ml
$10.99
#7SO…? Vanilla Body Mist 100ml
$3.99
#8So…? Summer Escapes Gift Set (Grande Excitement)
$10.99
#9SO…? Red Velvet Body Mist 100ml
$3.99
#10SO…? Strawberry & Cream Body Mist 100ml
$3.99
Range: $1 - $11
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| sofragrance | 12 | - | - |
Trustpilot Rating
13 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
MailchimpSimilar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.
eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special
Frequently Asked Questions About So Fragrance
Is So Fragrance a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, So Fragrance is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is So Fragrance safe to buy from? Is it a scam?
So Fragrance has a Trustpilot rating of 2.0/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (42/100).
What is So Fragrance's EcomScout rating and what does it mean?
So Fragrance has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does So Fragrance generate?
So Fragrance receives approximately 291.3K visits per year with estimated monthly revenue of $4.1K - $7.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does So Fragrance use?
We detected 5 Shopify apps on So Fragrance, including Shop, Stamped.io Product Reviews, Smile.io Rewards & Loyalty and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against So Fragrance. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.