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Soru Jewellery

sorujewellery.com
64/100
EcomScout

Soru Jewellery receives an EcomScout Rating of S (64/100), ranking #10,808 out of 1,189,240 Shopify stores we track. This Apparel Fashion & Apparel store attracts 324.9K visits per year with estimated revenue of $64.0K - $138.7K/mo. It offers 426 products at an average price of £168.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$64.0K - $138.7K/mo
Est. Traffic/mo
27.1K
Products
426
Top Market
GB (44%)
Top Channel
organic (23%)
Trustpilot
4.7/5 (367)

Store Intelligence Summary

Traffic breakdown: organic 23%, paid 16%, social 14%, direct 11%.

Product pricing: Average price of £168 (range: £5 – £240) — ≈ $213 USD. Positioned in the premium segment.

Ad spend: Estimated $70/mo in paid search ($840/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 367 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (44%), IT (29%), VN (13%).

Best-selling product: Extender Chain (£20). Other top sellers include Zodiac Charm, Gift Wrapping (1 Per Item), Baroque Pearl Hoop Earrings.

How is the EcomScout Rating calculated? The S grade (64/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$51.0M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 85% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
66.3%
Pages/Visit
2.3
Avg. Time on Site
14s
Avg. Product Price
£168

≈ $213 USD

Range: £5 - £240

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth70/100
Revenue Performance60/100
Marketing Efficiency22/100

Traffic Sources

organic23.1%
paid16.0%
social13.6%
direct10.9%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$70

Google Ads estimate

Yearly Ad Budget

$840

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
soruEasy2K--
soru jewelryEasy135--
soru jewellery earrings28--

Trustpilot Rating

4.7

367 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
43.9%
🇮🇹Italy
29.1%
🇻🇳Vietnam
13.3%
🇺🇸United States
7.8%
🇮🇳India
5.9%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Soru Jewellery

Is Soru Jewellery a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Soru Jewellery is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Soru Jewellery safe to buy from? Is it a scam?

Soru Jewellery has a Trustpilot rating of 4.7/5 based on 367 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (64/100).

What is Soru Jewellery's EcomScout rating and what does it mean?

Soru Jewellery has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Soru Jewellery generate?

Soru Jewellery receives approximately 324.9K visits per year with estimated monthly revenue of $64.0K - $138.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Soru Jewellery use?

We detected 11 Shopify apps on Soru Jewellery, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Soru Jewellery. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Soru Jewellery Shopify store analysis • ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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