Southern Tide
southerntide.comSouthern Tide receives an EcomScout Rating of S (73/100), ranking #1,381 out of 910,783 Shopify stores we track. This Apparel Fashion & Apparel store attracts 2.2M visits per year with estimated revenue of $135.0K - $292.6K/mo. It offers 1.5K products at an average price of $43.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 43%, paid 20%, direct 16%, referral 2%.
Product pricing: Average price of $43 (range: $25 – $98). Mid-range pricing strategy.
Ad spend: Estimated $14.6K/mo in paid search ($175.3K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 3.0/5 based on 12 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (88%), VN (1%), ID (1%).
Best-selling product: Bay View Hoodie ($79.50). Other top sellers include Boys Bay View Hoodie, Crofton Plaid Charleston Sport Shirt - Spruce Shade, Charleston Parkwood Micro-Gingham Long Sleeve Sport Shirt - Garden Grove.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1Bay View Hoodie
$79.50
#2Boys Bay View Hoodie
$44.50
#3Crofton Plaid Charleston Sport Shirt - Spruce Shade
$79.50
#4Charleston Parkwood Micro-Gingham Long Sleeve Sport Shirt - Garden Grove
$69.50
#5Pier Fireworks Short Sleeve T-Shirt
$48
#6Charleston Parkwood Micro-Gingham Long Sleeve Sport Shirt - Sunkist Coral
$69.50
#7Ocean Echo Maritime Swim Trunk
$98
#8Boys Skipjack Polo Shirt - Gulf Shores
$29.50
#9Skipjack Polo Shirt - Gulf Shores
$69.50
#10Wake Forest Tailgate Time T-Shirt
$24.50
Range: $25 - $98
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$15K
Google Ads estimate
Yearly Ad Budget
$175K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| vineyard vinesEasy | 191K | $0.20 | $2 |
| tommy bahamaEasy | 114K | $0.43 | $9 |
| fahertyEasy | 22K | $0.90 | - |
| simply southernEasy | 21K | $0.85 | $3.8K |
| southernEasy | 19K | $0.50 | $132 |
Trustpilot Rating
12 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Strong marketing efficiency and ROI
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Store locatorSimilar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Men's Crew T-Shirts, Multipack, Style G1100
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress
Men's Crew T-Shirts, Multipack, Style G1100
Frequently Asked Questions About Southern Tide
Is Southern Tide a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Southern Tide is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Southern Tide safe to buy from? Is it a scam?
Southern Tide has a Trustpilot rating of 3.0/5 based on 12 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (73/100).
What is Southern Tide's EcomScout rating and what does it mean?
Southern Tide has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Southern Tide generate?
Southern Tide receives approximately 2.2M visits per year with estimated monthly revenue of $135.0K - $292.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Southern Tide use?
We detected 13 Shopify apps on Southern Tide, including Klaviyo: Email Marketing & SMS, Back in Stock, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Southern Tide. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.