Sportdirect.com
sportdirect.caSportdirect.com receives an EcomScout Rating of S (69/100), ranking #2,864 out of 873,487 Shopify stores we track. This Sports Equipment Sports & Outdoors store attracts 347.7K visits per year with estimated revenue of $117.1K - $253.7K/mo. It offers 2.5K+ products at an average price of CA$1,210.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 42%, paid 39%, social 7%, direct 7%.
Product pricing: Average price of CA$1,210 (range: CA$10 – CA$9,600) — ≈ $896 USD. Positioned in the premium segment.
Ad spend: Estimated $388/mo in paid search ($4.7K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.0/5 based on 5,357 reviews. Mixed reviews — potential service or quality concerns.
Top markets: CA (80%), US (7%), IN (7%).
Best-selling product: Lance balles de Pickleball Tutor Plus et spin (CA$2,489.95). Other top sellers include Terrain de pickleball en tuiles antidérapantes, Poteaux barrières, Cage à ballons pliant.
Sports Equipment Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Sports Equipment market generates $6M/month across 558 stores
- •16% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Sports Equipment stores earn $174K+/month
- •This store outperforms 93% of Sports Equipment competitors
- •Low average order value ($0) — consider bundling or upsells
- •87 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Sports Equipment
Best Selling Products
#1Lance balles de Pickleball Tutor Plus et spin
CA$2,489.95≈ $1,843
#2Terrain de pickleball en tuiles antidérapantes
CA$5,087.95≈ $3,765
#3Poteaux barrières
CA$299.95≈ $222
#4Cage à ballons pliant
CA$499.95≈ $370
#5Chariot d'uniformes sur roues
CA$129.95≈ $96
#6Chariot penderie double
CA$249.95≈ $185
#7Machine pour softball I-Hack Attack
CA$9,599.95≈ $7,104
#8Sac sport pour équipement de dek hockey AK4 v1
CA$44.95≈ $33
#9Sac à dos pour équipement de dek hockey AK6 v1
CA$89.95≈ $67
#10Sac d'équipement de dek hockey AK7 v1
CA$69.95≈ $52
≈ $896 USD
Range: CA$10 - CA$9,600
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$388
Google Ads estimate
Yearly Ad Budget
$5K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| lacrosse ballsEasy | 2K | $1.15 | $1.4K |
| gym scootersEasy | 1K | $0.61 | $5 |
| sporting life canadaEasy | 480 | - | - |
| park swing | 480 | $1.73 | $35 |
| bulk volleyballsEasy | 260 | - | - |
Trustpilot Rating
5,357 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →
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Frequently Asked Questions About Sportdirect.com
Is Sportdirect.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Sportdirect.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Sportdirect.com safe to buy from? Is it a scam?
Sportdirect.com has a Trustpilot rating of 3.0/5 based on 5,357 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (69/100).
What is Sportdirect.com's EcomScout rating and what does it mean?
Sportdirect.com has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Sportdirect.com generate?
Sportdirect.com receives approximately 347.7K visits per year with estimated monthly revenue of $117.1K - $253.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Sportdirect.com use?
We detected 13 Shopify apps on Sportdirect.com, including Shop, UpPromote Affiliate Marketing, Shopify Inbox and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Sports Equipment store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Sportdirect.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sports Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.