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Steeli homepage screenshot
38/100
EcomScout

Steeli receives an EcomScout Rating of B (38/100), ranking #32,798 out of 311,904 Shopify stores we track. This Cleaning Supplies Home & Garden store attracts 15.3K visits per year with estimated revenue of $364 - $800/mo. It offers 8 products at an average price of $21.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$364 - $800/mo
Est. Traffic/mo
1.3K
Products
8
Top Market
DE (100%)
Top Channel
N/A
Trustpilot
3.0/5 (4)

Store Intelligence Summary

Product pricing: Average price of $21 (range: $5 – $30). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.0/5 based on 4 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DE (100%).

Best-selling product: Swoova Sponge for Stainless Steel ($29.99). Other top sellers include Swoova All Natural Stainless Steel Polish Spray, Swoova Magic Cloth (wipe away smudges effortlessly), Swoova Sweedish Dishcloths (5 Pack).

How is the EcomScout Rating calculated? The B grade (38/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Supplies Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$42K/mo
Total Stores
27
Avg Revenue
$2K/mo
Top 10% Threshold
$8K/mo

Competition Breakdown

44%
48%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cleaning Supplies market generates $0M/month across 27 stores
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cleaning Supplies stores earn $8K+/month
  • This store outperforms 81% of Cleaning Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
69.6%
Pages/Visit
1.1
Avg. Time on Site
1m 10s
Avg. Product Price
$21

Range: $5 - $30

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Trustpilot45/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.0

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Steeli

Is Steeli a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Steeli is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Steeli safe to buy from? Is it a scam?

Steeli has a Trustpilot rating of 3.0/5 based on 4 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B (38/100).

What is Steeli's EcomScout rating and what does it mean?

Steeli has an EcomScout rating of B (38/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Steeli generate?

Steeli receives approximately 15.3K visits per year with estimated monthly revenue of $364 - $800/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Steeli use?

We detected 7 Shopify apps on Steeli, including Trustpilot, Shop, Omnisend and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Steeli. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Steeli Shopify store analysis • Cleaning SuppliesHome & Garden • Unlikely Dropshipper • Rating: B

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