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43/100
EcomScout

Subscents receives an EcomScout Rating of B+ (43/100), ranking #16,590 out of 146,080 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 95.4K visits per year with estimated revenue of $6.7K - $16.9K/mo. It offers 270 products at an average price of $8.

Store descriptionWelcome to the home of luxurious fragrances for men and women. We make it easy and affordable for you to discover your perfect fragrance. Try a smaller bottle to test a new fragrance. Free delivery on all orders.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.7K - $16.9K/mo
Est. Traffic/mo
7.9K
Products
270
Top Market
GB (100%)
Top Channel
Search (79%)
Trustpilot
4.4/5 (197)

Store Intelligence Summary

Traffic breakdown: Search 79%, Direct 21%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $8 (range: $6 – $12). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.4/5 based on 197 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: Dior Sauvage Eau De Toilette Sample ($6.00). Other top sellers include Creed Aventus Eau De Parfum Sample, Tom Ford Tobacco Vanille Eau De Parfum Sample, Maison Francis Kurkdjian Baccarat Rouge 540 Eau De Parfum Sample.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$8.1M/mo
Total Stores
368
Avg Revenue
$22K/mo
Top 10% Threshold
$222K/mo

Competition Breakdown

14%
26%
24%
13%
24%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $8M/month across 368 stores
  • 24% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Fragrances stores earn $222K+/month
  • This store outperforms 90% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 88 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
46.8%
Pages/Visit
2.5
Avg. Time on Site
57s
Avg. Product Price
$8

Range: $6 - $12

Rating Breakdown

Trustpilot90/100
Business Quality75/100
Traffic Growth40/100
Revenue Performance29/100
Marketing Efficiency7/100

Traffic Sources

Search79.1%
Direct20.9%
Social0.0%

Trustpilot Rating

4.4

197 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

maison francis kurkdjian aqua celestia forte eau de parfummfk aqua celestia fortemaison margiela pudume the fireplacedior poison travel sizegoutal sample packs

Tech Stack & Apps

Advertising

Microsoft AdvertisingSnapchat Pixel

E-commerce Platform

Shopify

Sales Channels

Shop

Reviews

TrustpilotTrustpilotJudge.me Product ReviewsJudge.me

Loyalty

Smile.ioSmile.ioSmile.io Rewards & Loyalty

Payment

Shopify Payments

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
See all trending Fragrances products

Frequently Asked Questions About Subscents

Is Subscents a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Subscents is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Subscents safe to buy from? Is it a scam?

Subscents has a Trustpilot rating of 4.4/5 based on 197 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (43/100).

What is Subscents's EcomScout rating and what does it mean?

Subscents has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Subscents generate?

Subscents receives approximately 95.4K visits per year with estimated monthly revenue of $6.7K - $16.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Subscents use?

App detection data for Subscents is being updated. The store uses the "scss" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Subscents. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Subscents Shopify store analysis • FragrancesBeauty & Personal Care • Likely Dropshipper • Rating: B+

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