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62/100
EcomScout

Superz receives an EcomScout Rating of S (62/100), ranking #5,407 out of 412,761 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 863.8K visits per year with estimated revenue of $202.5K - $393.8K/mo. It offers 117 products at an average price of $116.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$202.5K - $393.8K/mo
Est. Traffic/mo
72.0K
Products
117
Top Market
US (63%)
Top Channel
direct (12%)
Trustpilot
2.7/5 (13)

Store Intelligence Summary

Traffic breakdown: direct 12%, referral 1%.

Product pricing: Average price of $116 (range: $84 – $160). Positioned in the premium segment.

Customer trust: Trustpilot score 2.7/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (63%), IN (4%), NL (3%).

Best-selling product: Morocco - 50 ml Extrait De Parfum - Unisex - New box design ($120). Other top sellers include Memories Gold - 50 ml Extrait De Parfum - Unisex - New box design, Soho - 50 ml Extrait De Parfum - Unisex - New box design, Unique Blue - 50 ml Extrait De Parfum - Unisex - Celestial Collection 01.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$6.4M/mo
Total Stores
771
Avg Revenue
$8K/mo
Top 10% Threshold
$150K/mo

Competition Breakdown

18%
36%
24%
8%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $6M/month across 771 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrances stores earn $150K+/month
  • This store outperforms 94% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 111 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.9%
Pages/Visit
3.5
Avg. Time on Site
1m 1s
Avg. Product Price
$116

Range: $84 - $160

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance73/100
Trustpilot40/100

Traffic Sources

direct12.3%
referral1.1%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

2.7

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
63.3%
🇮🇳India
3.7%
🇳🇱Netherlands
3.3%
🇸🇪Sweden
3.0%
🇬🇧United Kingdom
2.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility

Shopify Theme

Detecting theme...

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
See all trending Fragrances products

Frequently Asked Questions About Superz

Is Superz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Superz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Superz safe to buy from? Is it a scam?

Superz has a Trustpilot rating of 2.7/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).

What is Superz's EcomScout rating and what does it mean?

Superz has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Superz generate?

Superz receives approximately 863.8K visits per year with estimated monthly revenue of $202.5K - $393.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Superz use?

We detected 4 Shopify apps on Superz, including Shop, UpPromote Affiliate Marketing, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Superz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Superz Shopify store analysis • FragrancesBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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