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Surprise Paris

surprise-paris.com
65/100
EcomScout

Surprise Paris receives an EcomScout Rating of S (65/100), ranking #2,744 out of 200,603 Shopify stores we track. This Apparel Retail store attracts 619.2K visits per year with estimated revenue of $123.9K - $289.2K/mo. at an average price of $105.

Store descriptionShopify provides a reliable Ecommerce platform so you focus on selling online! Integrated hosting, shopping cart and Ecommerce payment solution all in one!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$123.9K - $289.2K/mo
Est. Traffic/mo
51.6K
Products
N/A
Top Market
FR (38%)
Top Channel
Search (40%)
Trustpilot
4.8/5 (503)

Store Intelligence Summary

Traffic breakdown: Search 40%, Direct 35%, Social 12%, Paid Referrals 6%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $105 (range: $40 – $195). Positioned in the premium segment.

Customer trust: Trustpilot score 4.8/5 based on 503 reviews. Excellent reputation — customers rate this store highly.

Top markets: FR (38%), US (19%), AU (11%).

Best-selling product: Jane Mohair Sweater ($€155). Other top sellers include Olivia Mohair cardigan, Mohair Donna scarf, Grace Mohair sweater.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.3%
Pages/Visit
3.3
Avg. Time on Site
1m 48s
Avg. Product Price
$105

Range: $40 - $195

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Revenue Performance75/100
Traffic Growth50/100
Marketing Efficiency7/100

Traffic Sources

Search39.9%
Direct34.7%
Social11.6%
Paid Referrals6.1%
Referrals5.8%
Mail1.9%

Trustpilot Rating

4.8

503 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
38.1%
🇺🇸United States
19.3%
🇦🇺Australia
10.6%
🇬🇧United Kingdom
6.4%
🇨🇭Switzerland
4.9%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Top Keywords

surprise parissurprisesuprise parissurprise clothingsurprise paris sweater

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

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Frequently Asked Questions About Surprise Paris

Is Surprise Paris a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Surprise Paris is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Surprise Paris safe to buy from? Is it a scam?

Surprise Paris has a Trustpilot rating of 4.8/5 based on 503 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).

What is Surprise Paris's EcomScout rating and what does it mean?

Surprise Paris has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Surprise Paris generate?

Surprise Paris receives approximately 619.2K visits per year with estimated monthly revenue of $123.9K - $289.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Surprise Paris use?

We detected 3 Shopify apps on Surprise Paris, including EZ Sidebar Menu+Sidebar Filter, Slick ‑ Multi Announcement Bar, Klaviyo Reviews. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Surprise Paris. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Surprise Paris Shopify store analysis • ApparelRetail • Unlikely Dropshipper • Rating: S

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