Back to Stores
swapup.com.au homepage screenshot

swapup.com.au

swapup.com.au
63/100
EcomScout

swapup.com.au receives an EcomScout Rating of S (63/100), ranking #12,400 out of 1,125,961 Shopify stores we track. This Second Hand Clothing Fashion & Apparel store attracts 2.6M visits per year with estimated revenue of $281.6K - $610.1K/mo. It offers 2.5K+ products at an average price of A$157.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$281.6K - $610.1K/mo
Est. Traffic/mo
214.2K
Products
2.5K+
Top Market
AU (73%)
Top Channel
direct (54%)

Store Intelligence Summary

Traffic breakdown: direct 54%, organic 36%, social 3%, paid 3%.

Product pricing: Average price of A$157 (range: A$53 – A$645) — ≈ $104 USD. Positioned in the premium segment.

0

Top markets: AU (73%), US (13%), IN (5%).

Best-selling product: Gucci Authenticated Tom Ford Era Ring Handbag Bag One Size (A$620). Other top sellers include Hermès AS IS De La Citrouille A La Caleche Carré 90 Scarf One Size, Hermès AS IS Vintage Torana Carré 45 Scarf One Size, Luisa Cerano Sophisticated Ruched Button Maxi Dress Size 18.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Second Hand Clothing Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$53K/mo
Total Stores
19
Avg Revenue
$3K/mo
Top 10% Threshold
$32K/mo

Competition Breakdown

37%
42%
16%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Second Hand Clothing market generates $0M/month across 19 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Second Hand Clothing stores earn $32K+/month
  • This store outperforms 91% of Second Hand Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
12.5%
Pages/Visit
5.4
Avg. Time on Site
3m 36s
Avg. Product Price
A$157

≈ $104 USD

Range: A$53 - A$645

Rating Breakdown

Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Marketing Efficiency28/100

Traffic Sources

direct54.3%
organic36.2%
social3.1%
paid3.0%
referral0.2%

Top Countries

🇦🇺Australia
73.1%
🇺🇸United States
12.7%
🇮🇳India
4.9%
🇵🇭Philippines
4.7%
🇬🇧United Kingdom
4.5%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About swapup.com.au

Is swapup.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, swapup.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is swapup.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for swapup.com.au. However, our EcomScout rating is S (63/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is swapup.com.au's EcomScout rating and what does it mean?

swapup.com.au has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does swapup.com.au generate?

swapup.com.au receives approximately 2.6M visits per year with estimated monthly revenue of $281.6K - $610.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does swapup.com.au use?

We detected 10 Shopify apps on swapup.com.au, including Klaviyo: Email Marketing & SMS, Pre-Order, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Second Hand Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against swapup.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Second Hand Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

swapup.com.au Shopify store analysis • Second Hand ClothingFashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: