S.W. James
swjames.comS.W. James receives an EcomScout Rating of S (63/100), ranking #12,512 out of 1,204,100 Shopify stores we track. This Furniture Home & Garden store attracts 116.7K visits per year with estimated revenue of $72.3K - $159.0K/mo. It offers 69 products at an average price of £1,245.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 44%, social 34%, referral 11%.
Product pricing: Average price of £1,245 (range: £895 – £1,595) — ≈ $1,581 USD. Positioned in the premium segment.
Ad spend: Estimated $144/mo in paid search ($1.7K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 5.0/5 based on 384 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (50%), US (34%), IN (16%).
Best-selling product: Laurel Vintage Leather Footstool (£895). Other top sellers include Birdie Vintage Leather Sofa.
Furniture Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Furniture market generates $7M/month across 4,835 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Furniture stores earn $11K+/month
- •This store outperforms 87% of Furniture competitors
- •Chairs shows highest opportunity with $1,673 median revenue and medium competition
- •High average order value ($253) suggests premium positioning works well
Top Apps in Furniture
Best Selling Products
≈ $1,581 USD
Range: £895 - £1,595
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$144
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| chesterfield sofasEasy | 540 | $1.59 | $136 |
| the leather sofa companyEasy | 320 | $1.55 | $29 |
| leather chesterfield loveseatEasy | 90 | $5.24 | $10 |
| brown leather chesterfield sofaEasy | 90 | $5.95 | $15 |
| grey leather chesterfield sofaEasy | 55 | - | - |
Trustpilot Rating
384 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
Trustpilot3.5Klaviyo: Email Marketing & SMSCountdown TimerBlock
Shogun Page Builder4.8
Essential Countdown Timer Bar5.0Similar Stores
View all →Trending Furniture Products
Products gaining popularity in Furniture right now, based on Amazon & Google Trends data.
Lazzanto Nightstand with Rear Charging Station, LED Light, 2 Drawers, Black | Industrial Nightstand, 2 USB-A Ports & AC Outlets, Raised Back Guard, Fabric Storage Drawers, Bedside Table for Bedroom, Dorm
WLIVE Tall Dresser for Bedroom, 9 Drawer Chest of Drawers, Rustic Brown | 9 roomy fabric drawers, Tall storage design, Bedroom or closet use, Sturdy steel frame, Smooth wood tabletop
SUPERJARE 78.8 inch Narrow Behind Couch Table with 2 Charging Stations | 2 AC Outlets with USB-C Ports, Extra Storage Behind Sofa, Sofa Table Console Table for Entryway Living room, Rustic Brown
Kitsure Shoe Rack - Non-Woven Shoe Rack Shelf, 27.5" Wide - 3 Tier, Black | Shoe Organizer for Closet, Entryway, Garage, Stackable Shoe Shelves, college dorm&apartment essentials
Frequently Asked Questions About S.W. James
Is S.W. James a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, S.W. James is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is S.W. James safe to buy from? Is it a scam?
S.W. James has a Trustpilot rating of 5.0/5 based on 384 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (63/100).
What is S.W. James's EcomScout rating and what does it mean?
S.W. James has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does S.W. James generate?
S.W. James receives approximately 116.7K visits per year with estimated monthly revenue of $72.3K - $159.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does S.W. James use?
We detected 7 Shopify apps on S.W. James, including Shop, Trustpilot, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Furniture store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against S.W. James. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Furniture store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.