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swlcollection.com

swlcollection.com
31/100
EcomScout

swlcollection.com receives an EcomScout Rating of B (31/100), ranking #83,520 out of 341,315 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 5.6K visits per year with estimated revenue of $244 - $475/mo. It offers 343 products at an average price of $20.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$244 - $475/mo
Est. Traffic/mo
469
Products
343
Top Market
FR (89%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $20 (range: $16 – $30). Budget-friendly positioning targeting volume sales.

Top markets: FR (89%), US (11%).

Best-selling product: CoCo Coffee Scrub ($19.99). Other top sellers include Regal, Very Berry, Nudie Cutie.

How is the EcomScout Rating calculated? The B grade (31/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cosmetics Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$413K/mo
Total Stores
226
Avg Revenue
$2K/mo
Top 10% Threshold
$48K/mo

Competition Breakdown

37%
38%
16%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cosmetics market generates $0M/month across 226 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 75% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cosmetics stores earn $48K+/month
  • This store outperforms 96% of Cosmetics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.7%
Pages/Visit
1.0
0
Avg. Product Price
$20

Range: $16 - $30

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance24/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇫🇷France
89.4%
🇺🇸United States
10.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About swlcollection.com

Is swlcollection.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, swlcollection.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is swlcollection.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for swlcollection.com. However, our EcomScout rating is B (31/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is swlcollection.com's EcomScout rating and what does it mean?

swlcollection.com has an EcomScout rating of B (31/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does swlcollection.com generate?

swlcollection.com receives approximately 5.6K visits per year with estimated monthly revenue of $244 - $475/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does swlcollection.com use?

We detected 10 Shopify apps on swlcollection.com, including Yotpo Reviews & UGC, Shop, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cosmetics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against swlcollection.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

swlcollection.com Shopify store analysis • CosmeticsBeauty & Personal Care • Unlikely Dropshipper • Rating: B

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