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Jenny Cook

tacktrunks.com
B+
45/100
EcomScout

Jenny Cook receives an EcomScout Rating of B+ (45/100), ranking #85,985 out of 1,203,437 Shopify stores we track. This Equestrian Equipment Sports & Outdoors store attracts 37.2K visits per year with estimated revenue of $16.9K - $36.6K/mo. It offers 2.0K products at an average price of $470.

Analysis by EcomScout Research Team · How we calculate ratings

Equestrian EquipmentSports & OutdoorsHorse Show Supplies
Est. Revenue/mo
$16.9K - $36.6K/mo
Est. Traffic/mo
3.1K
Products
2.0K
Top Market
US (100%)
Top Channel
N/A
Est. Ad Spend/mo
$66

Store Intelligence Summary

Product pricing: Average price of $470 (range: $15 – $4,614). Positioned in the premium segment.

Ad spend: Estimated $66/mo in paid search ($792/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (100%).

Best-selling product: Equitex Horse Show Tent ($4,614). Other top sellers include Phoenix West Stable Board, Phoenix West Wood Saddle Rack, Equitex Custom Scrim Sheet Blanket.

How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Equestrian Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$188K/mo
Total Stores
39
Avg Revenue
$5K/mo
Top 10% Threshold
$42K/mo

Competition Breakdown

23%
51%
15%
5%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Equestrian Equipment market generates $0M/month across 39 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •74% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Equestrian Equipment stores earn $42K+/month
  • •This store outperforms 89% of Equestrian Equipment competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Equestrian Equipment

Shop93%Block69%Pre-Order37%Judge.me Product Reviews33%

Best Selling Products

TACK TRUNKS GIFT CARD#1

TACK TRUNKS GIFT CARD

$25

Equitex Horse Show Tent#2

Equitex Horse Show Tent

$4,614

Phoenix West Stable Board#3

Phoenix West Stable Board

$403.25

Phoenix West Wood Saddle Rack#4

Phoenix West Wood Saddle Rack

$456.15

Equitex Custom Scrim Sheet Blanket#5

Equitex Custom Scrim Sheet Blanket

$312

Equitex Custom Saddle Pad#6

Equitex Custom Saddle Pad

$105

Halter Name Plates#7

Halter Name Plates

$24

Chrome Stall Nameplate#8

Chrome Stall Nameplate

$69.25

Brass Stall Nameplate#9

Brass Stall Nameplate

$47

Stall Drape Panel#10

Stall Drape Panel

$308

Analyzing...
Bounce Rate
32.3%
Pages/Visit
2.1
Avg. Time on Site
1m 16s
Avg. Product Price
$470

Range: $15 - $4,614

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Revenue Performance50/100
Marketing Efficiency36/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$66

Google Ads estimate

Yearly Ad Budget

$792

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
horse tack boxEasy180--
warner tack trunks28--
how to make a tack trunk cover25--
elite tack design24--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (18)

Pre-Order0ShopPageFly Landing Page Builder4.9Loox Photo Reviews4.9Infinite OptionsBack in Stock4.9ReCharge SubscriptionsVitals4.9WiserForm Builder4.8Klaviyo: Email Marketing & SMSJudge.me Product Reviews5.0Buy Button channel3.9Sitemap toolsBlock+3 more

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Frequently Asked Questions About Jenny Cook

Is Jenny Cook a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Jenny Cook is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Jenny Cook safe to buy from? Is it a scam?

We don't have Trustpilot review data for Jenny Cook. However, our EcomScout rating is B+ (45/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Jenny Cook's EcomScout rating and what does it mean?

Jenny Cook has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Jenny Cook generate?

Jenny Cook receives approximately 37.2K visits per year with estimated monthly revenue of $16.9K - $36.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Jenny Cook use?

We detected 18 Shopify apps on Jenny Cook, including Pre-Order, Shop, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Equestrian Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Jenny Cook. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Equestrian Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Jenny Cook Shopify store analysis • Equestrian Equipment • Sports & Outdoors • Unlikely Dropshipper • Rating: B+

Last updated: August 13, 2026

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