EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
1.6M/yr-/mo
S
S
Previous Store
kentstreetcellars
1.6M/yr• Alcohol
Press ← to navigate
A
21K/yr$4K/mo
Next Store
weinschmeckeria
Alcohol •21K/yr
A
Press → to navigate
HomeBreadcrumb separatorStoresBreadcrumb separatorthebarrel.au
Back to Stores
thebarrel.au homepage screenshot

thebarrel.au

thebarrel.au
A
51/100
EcomScout

thebarrel.au receives an EcomScout Rating of A (51/100), ranking #46,855 out of 1,193,064 Shopify stores we track. This Alcohol Food & Beverage store attracts 375.0K visits per year with estimated revenue of $26.8K - $53.7K/mo. It offers 972 products at an average price of A$71.

Analysis by EcomScout Research Team · How we calculate ratings

AlcoholFood & BeverageWine, Spirits & Beer
Est. Revenue/mo
$26.8K - $53.7K/mo
Est. Traffic/mo
31.3K
Products
972
Top Market
AU (100%)
Top Channel
paid (48%)
Est. Ad Spend/mo
$10

Store Intelligence Summary

Traffic breakdown: paid 48%, organic 25%, direct 15%, social 2%.

Product pricing: Average price of A$71 (range: A$13 – A$270) — ≈ $47 USD. Mid-range pricing strategy.

Ad spend: Estimated $10/mo in paid search ($120/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (100%).

Best-selling product: Moet & Chandon Brut Impérial NV (A$64.99). Other top sellers include Chivas Regal 12YO Blended Scotch Whisky, Veuve Clicquot NV, Smirnoff No.21 Vodka.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Alcohol Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$12.0M/mo
Total Stores
646
Avg Revenue
$19K/mo
Top 10% Threshold
$179K/mo

Competition Breakdown

28%
35%
11%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Alcohol market generates $12M/month across 646 stores
  • •18% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Alcohol stores earn $179K+/month
  • •This store outperforms 90% of Alcohol competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •114 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Alcohol

Advanced Predictive Search28%Shop27%Klaviyo Reviews24%Block24%

Best Selling Products

Moet & Chandon Brut Impérial NV#1

Moet & Chandon Brut Impérial NV

A$64.99≈ $43

Chivas Regal 12YO Blended Scotch Whisky#2

Chivas Regal 12YO Blended Scotch Whisky

A$58.99≈ $39

Veuve Clicquot NV#3

Veuve Clicquot NV

A$77.99≈ $51

Smirnoff No.21 Vodka#4

Smirnoff No.21 Vodka

A$41.99≈ $28

Shaw & Smith Sauvignon Blanc#5

Shaw & Smith Sauvignon Blanc

A$30.99≈ $20

Scarborough Yellow Chardonnay#6

Scarborough Yellow Chardonnay

A$22.99≈ $15

Oyster Bay Sauvignon Blanc#7

Oyster Bay Sauvignon Blanc

A$16.99≈ $11

Coopers Pale Ale#8

Coopers Pale Ale

A$59.99≈ $40

G.H. Mumm Cordon Rouge Brut Champagne NV#9

G.H. Mumm Cordon Rouge Brut Champagne NV

A$58.99≈ $39

Belvedere Organic Vodka#10

Belvedere Organic Vodka

A$64.99≈ $43

Analyzing...
Bounce Rate
41.8%
Pages/Visit
2.9
Avg. Time on Site
7m 32s
Avg. Product Price
A$71

≈ $47 USD

Range: A$13 - A$270

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Marketing Efficiency22/100

Traffic Sources

paid48.3%
organic25.3%
direct14.7%
social2.3%
referral2.2%

Marketing & Ad Spend

Monthly Ad Spend

$10

Google Ads estimate

Yearly Ad Budget

$120

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
champagne delivery sydneyEasy20--
wine delivery sydneyEasy-$9.26$5

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (6)

ShopReCharge SubscriptionsKlaviyo: Email Marketing & SMSFrequently Bought Together4.9BlockSecom

Similar Stores

View all →
senseoftasteA+

senseoftaste.com.au

607.3K/yr$127.9K/mo
costplusliquorsA

costplusliquors.com

302.5K/yr$98.7K/mo
brewcrewS

brewcrew.ie

372.8K/yr$83.9K/mo
liquorbardeliveryS

liquorbardelivery.com

148.6K/yr$41.2K/mo
More Australia Shopify stores →Browse top Shopify stores by country →

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

Start Tracking

Frequently Asked Questions About thebarrel.au

Is thebarrel.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, thebarrel.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is thebarrel.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for thebarrel.au. However, our EcomScout rating is A (51/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is thebarrel.au's EcomScout rating and what does it mean?

thebarrel.au has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does thebarrel.au generate?

thebarrel.au receives approximately 375.0K visits per year with estimated monthly revenue of $26.8K - $53.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does thebarrel.au use?

We detected 6 Shopify apps on thebarrel.au, including Shop, ReCharge Subscriptions, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Alcohol store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against thebarrel.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Alcohol store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

thebarrel.au Shopify store analysis • Alcohol • Food & Beverage • Unlikely Dropshipper • Rating: A

Last updated: August 11, 2026

More Alcohol Stores →Trending Alcohol Products →Shopify Trending CategoriesFind SuppliersAll Stores

Shopify Stores

  • Browse All Stores
  • USA Stores
  • UK Stores
  • Dropshipping Stores
  • Apparel Stores

Shopify Apps

  • Browse All Apps
  • Marketing & Conversion
  • Finding Products
  • Store Design

Tools

  • Trending Products
  • Shopify Trending Categories
  • Shopify Theme Detector
  • All Tools

Company

  • About & Methodology
  • Pricing
  • Honey Investigation
  • All Reports
  • Chrome Extension
  • LinkedIn
  • Contact
  • Privacy
  • Terms
  • Cookies
EcomScout Logo© Ecomscout 2026. All rights reserved.
[email protected]
Privacy policyTermsCookies