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The CCTV Store

thecctvstore.co.uk
58/100
EcomScout

The CCTV Store receives an EcomScout Rating of A+ (58/100), ranking #13,735 out of 941,078 Shopify stores we track. This Surveillance Equipment Electronics & Tech store attracts 151.7K visits per year with estimated revenue of $24.1K - $60.2K/mo. It offers 1.1K products at an average price of £154.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$24.1K - $60.2K/mo
Est. Traffic/mo
12.6K
Products
1.1K
Top Market
GB (70%)
Top Channel
organic (52%)
Trustpilot
4.6/5 (244)

Store Intelligence Summary

Traffic breakdown: organic 52%, paid 38%, direct 5%, referral 3%.

Product pricing: Average price of £154 (range: £15 – £445) — ≈ $195 USD. Positioned in the premium segment.

Ad spend: Estimated $136/mo in paid search ($1.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.6/5 based on 244 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (70%), US (11%), IN (11%).

Best-selling product: Surveillance Hard Drive. Other top sellers include Full Transit Cover, Hikvision DS-7608NXI-K1/8P(D) 4K AcuSense PoE 8 Channel NVR With 8 PoE Ports.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Surveillance Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$147K/mo
Total Stores
21
Avg Revenue
$7K/mo
Top 10% Threshold
$122K/mo

Competition Breakdown

19%
38%
24%
19%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Surveillance Equipment market generates $0M/month across 21 stores
  • 19% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Surveillance Equipment stores earn $122K+/month
  • This store outperforms 94% of Surveillance Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
60.1%
Pages/Visit
2.2
Avg. Time on Site
40s
Avg. Product Price
£154

≈ $195 USD

Range: £15 - £445

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth60/100
Revenue Performance50/100
Marketing Efficiency22/100

Traffic Sources

organic51.6%
paid38.3%
direct5.4%
referral3.0%
social1.6%

Marketing & Ad Spend

Monthly Ad Spend

$136

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
hikvision camerasEasy4K--
hikvision dvrEasy750$0.76$96
hikvision kitEasy360--
4mp bullet camera70--

Trustpilot Rating

4.6

244 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
70.1%
🇺🇸United States
11.2%
🇮🇳India
11.2%
🇩🇪Germany
7.4%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About The CCTV Store

Is The CCTV Store a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The CCTV Store is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The CCTV Store safe to buy from? Is it a scam?

The CCTV Store has a Trustpilot rating of 4.6/5 based on 244 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).

What is The CCTV Store's EcomScout rating and what does it mean?

The CCTV Store has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The CCTV Store generate?

The CCTV Store receives approximately 151.7K visits per year with estimated monthly revenue of $24.1K - $60.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The CCTV Store use?

We detected 5 Shopify apps on The CCTV Store, including Shop, Trustpilot, EcomRise Post Purchase Upsell and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Surveillance Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The CCTV Store. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Surveillance Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The CCTV Store Shopify store analysis • Surveillance EquipmentElectronics & Tech • Unlikely Dropshipper • Rating: A+

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