ROC Gear
thecompassstore.comROC Gear receives an EcomScout Rating of B+ (42/100), ranking #38,072 out of 481,748 Shopify stores we track. This Consumer Electronics Electronics & Tech store attracts 234.3K visits per year with estimated revenue of $9.5K - $23.6K/mo. It offers 150 products at an average price of $55.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 28%.
Product pricing: Average price of $55 (range: $5 – $189). Mid-range pricing strategy.
Ad spend: Estimated $11.8K/mo in paid search ($142.1K/yr). Moderate paid strategy supplementing organic growth.
0Top markets: US (87%), ID (6%), AU (4%).
Best-selling product: Orienteer Deluxe Map Compass by Treknor ($10.95). Other top sellers include Cordura Compass Case, Cammenga 3H US Military Tritium Compass, Ultimate Compass Companion Kit.
Consumer Electronics Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Consumer Electronics market generates $5M/month across 2,960 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Consumer Electronics stores earn $24K+/month
- •This store outperforms 93% of Consumer Electronics competitors
- •Headphones shows highest opportunity with $2,733 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •75 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Consumer Electronics
Best Selling Products
#1Orienteer Deluxe Map Compass by Treknor
$10.95
#2Cordura Compass Case
$9.95
#3Cammenga 3H US Military Tritium Compass
$109.5
#4Ultimate Compass Companion Kit
$29.95
#5Suunto MC-2G Global Compass
$79.95
#6T27 Military Lensatic Compass
$34.5
#7Suunto Navigator MC-2
$63.5
#8Compact UTM Corner Map Scale
$8.45
#9Wilderness Navigation - 4th Edition
$19.95
#10MGRS Military Coordinate Scale Protractor
$9.95
Range: $5 - $189
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$12K
Google Ads estimate
Yearly Ad Budget
$142K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| compassEasy | 495K | $0.34 | $3.0K |
| compassesEasy | 4K | $0.38 | $463 |
| lensatic compassEasy | 2K | $0.46 | $70 |
| suunto compassEasy | 2K | $0.26 | $4 |
| brunton compassEasy | 1K | $0.47 | $37 |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About ROC Gear
Is ROC Gear a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, ROC Gear is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is ROC Gear safe to buy from? Is it a scam?
We don't have Trustpilot review data for ROC Gear. However, our EcomScout rating is B+ (42/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is ROC Gear's EcomScout rating and what does it mean?
ROC Gear has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does ROC Gear generate?
ROC Gear receives approximately 234.3K visits per year with estimated monthly revenue of $9.5K - $23.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does ROC Gear use?
We detected 4 Shopify apps on ROC Gear, including Shop, Pre-Order, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Consumer Electronics store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against ROC Gear. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Consumer Electronics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.