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The Cotton London

thecottonlondon.com
44/100
EcomScout

The Cotton London receives an EcomScout Rating of B+ (44/100), ranking #19,598 out of 220,192 Shopify stores we track. This Clothing Fashion & Apparel store attracts 90.0K visits per year with estimated revenue of $9.9K - $21.4K/mo. It offers 515 products at an average price of $62.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$9.9K - $21.4K/mo
Est. Traffic/mo
7.5K
Products
515
Top Market
GB (44%)
Top Channel
N/A
Trustpilot
3.1/5 (38)

Store Intelligence Summary

Product pricing: Average price of $62 (range: $39 – $139). Mid-range pricing strategy.

0

Customer trust: Trustpilot score 3.1/5 based on 38 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (44%), US (37%), IN (19%).

Best-selling product: Short Sleeve Crew Neck - White ($52). Other top sellers include Short Sleeve V Neck - White, Short Sleeve Crew Neck - Navy, Short Sleeve V Neck - Black.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Clothing Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.7M/mo
Total Stores
909
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

36%
46%
13%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Clothing market generates $2M/month across 909 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Clothing stores earn $24K+/month
  • This store outperforms 93% of Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
48.3%
Pages/Visit
1.9
Avg. Time on Site
44s
Avg. Product Price
$62

Range: $39 - $139

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot50/100
Revenue Performance33/100
Marketing Efficiency14/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.1

38 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
44.2%
🇺🇸United States
36.8%
🇮🇳India
19.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

Frequently Asked Questions About The Cotton London

Is The Cotton London a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Cotton London is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Cotton London safe to buy from? Is it a scam?

The Cotton London has a Trustpilot rating of 3.1/5 based on 38 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (44/100).

What is The Cotton London's EcomScout rating and what does it mean?

The Cotton London has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Cotton London generate?

The Cotton London receives approximately 90.0K visits per year with estimated monthly revenue of $9.9K - $21.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Cotton London use?

We detected 4 Shopify apps on The Cotton London, including Form Builder, Mailchimp, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Cotton London. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Cotton London Shopify store analysis • ClothingFashion & Apparel • Unlikely Dropshipper • Rating: B+

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