Back to Stores
thecupcakequeens.com.au homepage screenshot

thecupcakequeens.com.au

thecupcakequeens.com.au
50/100
EcomScout

thecupcakequeens.com.au receives an EcomScout Rating of A (50/100), ranking #17,452 out of 416,128 Shopify stores we track. This Bakery Food & Beverage store attracts 240.4K visits per year with estimated revenue of $32.5K - $65.1K/mo. It offers 426 products at an average price of $76.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$32.5K - $65.1K/mo
Est. Traffic/mo
20.0K
Products
426
Top Market
AU (91%)
Top Channel
direct (6%)

Store Intelligence Summary

Traffic breakdown: direct 6%, referral 4%.

Product pricing: Average price of $76 (range: $2 – $258). Mid-range pricing strategy.

0

Top markets: AU (91%), US (9%), IN (1%).

Best-selling product: Corporate Slab Cake ($220). Other top sellers include Corporate Logo Cupcakes - Regular, International Women's Day Cupcakes - Regular Box, International Women's Day Cookies.

How is the EcomScout Rating calculated? The A grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bakery Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$415K/mo
Total Stores
224
Avg Revenue
$2K/mo
Top 10% Threshold
$18K/mo

Competition Breakdown

37%
44%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Bakery market generates $0M/month across 224 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 81% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Bakery stores earn $18K+/month
  • This store outperforms 90% of Bakery competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.8%
Pages/Visit
3.9
Avg. Time on Site
1m 58s
Avg. Product Price
$76

Range: $2 - $258

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance58/100
Marketing Efficiency7/100

Traffic Sources

direct6.3%
referral4.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
melbourne cupcakes110$0.78-

Top Countries

🇦🇺Australia
90.6%
🇺🇸United States
8.7%
🇮🇳India
0.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About thecupcakequeens.com.au

Is thecupcakequeens.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, thecupcakequeens.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is thecupcakequeens.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for thecupcakequeens.com.au. However, our EcomScout rating is A (50/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is thecupcakequeens.com.au's EcomScout rating and what does it mean?

thecupcakequeens.com.au has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does thecupcakequeens.com.au generate?

thecupcakequeens.com.au receives approximately 240.4K visits per year with estimated monthly revenue of $32.5K - $65.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does thecupcakequeens.com.au use?

We detected 11 Shopify apps on thecupcakequeens.com.au, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bakery store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against thecupcakequeens.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bakery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

thecupcakequeens.com.au Shopify store analysis • BakeryFood & Beverage • Unlikely Dropshipper • Rating: A

Last updated: