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The Daily Edited

thedailyedited.com
61/100
EcomScout

The Daily Edited receives an EcomScout Rating of S (61/100), ranking #16,137 out of 1,125,961 Shopify stores we track. This Consumer Electronics Electronics & Tech store attracts 798.5K visits per year with estimated revenue of $57.5K - $143.7K/mo. It offers 383 products at an average price of A$111.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$57.5K - $143.7K/mo
Est. Traffic/mo
66.5K
Products
383
Top Market
AU (62%)
Top Channel
organic (68%)
Trustpilot
2.2/5 (11)

Store Intelligence Summary

Traffic breakdown: organic 68%, direct 16%, paid 10%, social 1%.

Product pricing: Average price of A$111 (range: A$36 – A$179) — ≈ $73 USD. Mid-range pricing strategy.

Ad spend: Estimated $24/mo in paid search ($288/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.2/5 based on 11 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (62%), US (16%), NZ (8%).

Best-selling product: Essentials Zip Travel Wallet Recycled Saffiano Black (A$159). Other top sellers include Essentials Zip Travel Wallet Pure White, Essentials Zip Travel Wallet Sand, Essentials Zip Travel Wallet Pecan.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Consumer Electronics Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.2M/mo
Total Stores
2,960
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

34%
48%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Consumer Electronics market generates $5M/month across 2,960 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Consumer Electronics stores earn $24K+/month
  • This store outperforms 93% of Consumer Electronics competitors
  • Headphones shows highest opportunity with $2,733 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 75 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
44.0%
Pages/Visit
4.2
Avg. Time on Site
1m 43s
Avg. Product Price
A$111

≈ $73 USD

Range: A$36 - A$179

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency43/100
Trustpilot40/100

Traffic Sources

organic67.8%
direct16.1%
paid10.1%
social1.5%
referral0.2%

Marketing & Ad Spend

Monthly Ad Spend

$24

Google Ads estimate

Yearly Ad Budget

$288

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
corporate gifts2K$6.20$30.2K
corporate gift ideasEasy660$3.63$3.6K
planner with initials125--
limited edition phone casesEasy55--
personalised cases44--

Trustpilot Rating

2.2

11 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
61.9%
🇺🇸United States
16.4%
🇳🇿New Zealand
8.3%
🇬🇧United Kingdom
7.3%
🇵🇭Philippines
3.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Trending Consumer Electronics Products

Products gaining popularity in Consumer Electronics right now, based on Amazon & Google Trends data.

Apple EarPods Headphones with USB-C Plug, Wired Ear Buds with Built-in Remote to Control Music, Phone Calls, and Volume

Apple EarPods Headphones with USB-C Plug, Wired Ear Buds with Built-in Remote to Control Music, Phone Calls, and Volume

61
$19.00+31%
blink plus plan with monthly auto-renewal

blink plus plan with monthly auto-renewal

55
$11.99+22%
SUPERDANNY Extension Cord,Flat Plug Surge Protector Power Strip,10Ft | 8 AC & 4 USB Ports (2 USB C),Surge Protector with 1050J,Desk Charging Station for Home Office,College Dorm Room Essentials

SUPERDANNY Extension Cord,Flat Plug Surge Protector Power Strip,10Ft | 8 AC & 4 USB Ports (2 USB C),Surge Protector with 1050J,Desk Charging Station for Home Office,College Dorm Room Essentials

52
$19.99+53%
YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials, ETL, White

YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials, ETL, White

50
$9.98+53%
See all trending Consumer Electronics products

Frequently Asked Questions About The Daily Edited

Is The Daily Edited a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Daily Edited is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Daily Edited safe to buy from? Is it a scam?

The Daily Edited has a Trustpilot rating of 2.2/5 based on 11 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (61/100).

What is The Daily Edited's EcomScout rating and what does it mean?

The Daily Edited has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Daily Edited generate?

The Daily Edited receives approximately 798.5K visits per year with estimated monthly revenue of $57.5K - $143.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Daily Edited use?

We detected 4 Shopify apps on The Daily Edited, including Shop, Klaviyo: Email Marketing & SMS, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Consumer Electronics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Daily Edited. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Consumer Electronics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Daily Edited Shopify store analysis • Consumer ElectronicsElectronics & Tech • Unlikely Dropshipper • Rating: S

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