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The Dog Nutritionist

thedognutritionist.com
62/100
EcomScout

The Dog Nutritionist receives an EcomScout Rating of S (62/100), ranking #7,199 out of 758,669 Shopify stores we track. This Supplements Health & Wellness store attracts 286.0K visits per year with estimated revenue of $30.6K - $61.2K/mo. It offers 22 products at an average price of £51.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$30.6K - $61.2K/mo
Est. Traffic/mo
23.8K
Products
22
Top Market
US (52%)
Top Channel
direct (21%)
Trustpilot
4.7/5 (89)

Store Intelligence Summary

Traffic breakdown: direct 21%, organic 21%, paid 21%, social 10%.

Product pricing: Average price of £51 (range: £4 – £200) — ≈ $64 USD. Mid-range pricing strategy.

Ad spend: Estimated $31/mo in paid search ($372/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 89 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (52%), GB (19%), ZA (11%).

Best-selling product: Meal Topper Multi-Vitamin by The Dog Nutritionist (£28.50). Other top sellers include Probiotic, Gut Health, Venison Cube Treats (100g).

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.0M/mo
Total Stores
3,090
Avg Revenue
$3K/mo
Top 10% Threshold
$42K/mo

Competition Breakdown

31%
42%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $9M/month across 3,090 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $42K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 156 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
55.7%
Pages/Visit
2.4
Avg. Time on Site
38s
Avg. Product Price
£51

≈ $64 USD

Range: £4 - £200

Rating Breakdown

Trustpilot85/100
Traffic Growth80/100
Business Quality80/100
Revenue Performance46/100
Marketing Efficiency36/100

Traffic Sources

direct21.0%
organic20.8%
paid20.7%
social10.0%
referral2.1%

Marketing & Ad Spend

Monthly Ad Spend

$31

Google Ads estimate

Yearly Ad Budget

$372

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dog multivitaminEasy440$1.47$206
can dogs eat cherries and strawberries110--
what fruits can maltipoos eat30--
dognutrition12--
dog food recipes with fish5--

Trustpilot Rating

4.7

89 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
52.0%
🇬🇧United Kingdom
18.9%
🇿🇦South Africa
11.1%
🇨🇦Canada
11.0%
🇦🇺Australia
4.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

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Frequently Asked Questions About The Dog Nutritionist

Is The Dog Nutritionist a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Dog Nutritionist is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Dog Nutritionist safe to buy from? Is it a scam?

The Dog Nutritionist has a Trustpilot rating of 4.7/5 based on 89 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).

What is The Dog Nutritionist's EcomScout rating and what does it mean?

The Dog Nutritionist has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Dog Nutritionist generate?

The Dog Nutritionist receives approximately 286.0K visits per year with estimated monthly revenue of $30.6K - $61.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Dog Nutritionist use?

We detected 5 Shopify apps on The Dog Nutritionist, including Shop, Klaviyo: Email Marketing & SMS, Bold Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Dog Nutritionist. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Dog Nutritionist Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: S

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