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The Epicentre

theepicentre.co.uk
A+
59/100
EcomScout

The Epicentre receives an EcomScout Rating of A+ (59/100), ranking #20,554 out of 1,190,700 Shopify stores we track. This Apparel Fashion & Apparel store attracts 383.6K visits per year with estimated revenue of $70.3K - $152.3K/mo. It offers 250 products at an average price of £126.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$70.3K - $152.3K/mo
Est. Traffic/mo
32.0K
Products
250
Top Market
GB (87%)
Top Channel
paid (27%)
Trustpilot
3.8/5 (30)

Store Intelligence Summary

Traffic breakdown: paid 27%, organic 21%, direct 8%, social 2%.

Product pricing: Average price of £126 (range: £40 – £300) — ≈ $160 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 3.8/5 based on 30 reviews. Good standing with customers.

Top markets: GB (87%), US (10%), DE (3%).

Best-selling product: Tygen 6 - Sage (£50). Other top sellers include Tygen 6 - Graphene, Microlight Jacket Mens - Anthracite, Stavel Pull-On Womens - Dark Fig Green.

How is the EcomScout Rating calculated? The A+ grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $51M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 84% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order26%Judge.me Product Reviews25%

Best Selling Products

Tygen 6 - Sage#1

Tygen 6 - Sage

£50≈ $64

Tygen 6 - Graphene#2

Tygen 6 - Graphene

£50≈ $64

Microlight Jacket Mens - Anthracite#3

Microlight Jacket Mens - Anthracite

£200≈ $254

Stavel Pull-On Womens - Dark Fig Green#4

Stavel Pull-On Womens - Dark Fig Green

£70≈ $89

Microlight Vest Mens - Army#5

Microlight Vest Mens - Army

£150≈ $191

Cirrus Alpine Jacket Womens - Dark Fig Green#6

Cirrus Alpine Jacket Womens - Dark Fig Green

£190≈ $241

Nitron 18 - Anthracite#7

Nitron 18 - Anthracite

£85≈ $108

Cirrus Alpine Jacket Mens - Oak#8

Cirrus Alpine Jacket Mens - Oak

£190≈ $241

Microlight Vest Mens - Black#9

Microlight Vest Mens - Black

£150≈ $191

Firewall Mountain Jacket Womens - Dark Fig Green#10

Firewall Mountain Jacket Womens - Dark Fig Green

£250≈ $318

Analyzing...
Bounce Rate
52.5%
Pages/Visit
2.3
Avg. Time on Site
1m 17s
Avg. Product Price
£126

≈ $160 USD

Range: £40 - £300

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot70/100
Revenue Performance58/100
Marketing Efficiency7/100

Traffic Sources

paid27.1%
organic21.1%
direct7.9%
social2.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.8

30 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
87.5%
🇺🇸United States
9.6%
🇩🇪Germany
2.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

ShopKlaviyo: Email Marketing & SMSPre-OrderBlock

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tideweS

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prodirectsport.com

29.8M/yr$9.8M/mo
bohmeS

bohme.com

8.5M/yr$1.2M/mo
musclenationS

musclenation.org

7.6M/yr$625.7K/mo
More United Kingdom Shopify stores →Browse top Shopify stores by country →

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

Monitor this store daily.

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Frequently Asked Questions About The Epicentre

Is The Epicentre a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Epicentre is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Epicentre safe to buy from? Is it a scam?

The Epicentre has a Trustpilot rating of 3.8/5 based on 30 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (59/100).

What is The Epicentre's EcomScout rating and what does it mean?

The Epicentre has an EcomScout rating of A+ (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Epicentre generate?

The Epicentre receives approximately 383.6K visits per year with estimated monthly revenue of $70.3K - $152.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Epicentre use?

We detected 4 Shopify apps on The Epicentre, including Shop, Klaviyo: Email Marketing & SMS, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Epicentre. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Epicentre Shopify store analysis • Apparel • Fashion & Apparel • Unlikely Dropshipper • Rating: A+

Last updated: August 10, 2026

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