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the flora lab

thefloralab.com
29/100
EcomScout

the flora lab receives an EcomScout Rating of C+ (29/100), ranking #68,953 out of 245,830 Shopify stores we track. This Home Fragrance Home & Garden store. It offers 98 products at an average price of $23.

Analysis by EcomScout Research Team · How we calculate ratings

0
Est. Traffic/mo
N/A
Products
98
Top Channel
N/A
Trustpilot
4.8/5 (219)

Store Intelligence Summary

Product pricing: Average price of $23 (range: $7 – $82). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.8/5 based on 219 reviews. Excellent reputation — customers rate this store highly.

Best-selling product: Summer Night Lights: Lavender & Patchouli Insect Repellent Candle ($20). Other top sellers include Mix & Match Wax Melt Bundle, Reed Diffuser Refill, Wick Trimmers - Black Matte Stainless Steel.

How is the EcomScout Rating calculated? The C+ grade (29/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Fragrance Market Intelligence

Benchmark this competitor against the market

Market Size
$62K/mo
Total Stores
74
Avg Revenue
$844/mo
Top 10% Threshold
$9K/mo

Competition Breakdown

54%
38%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Fragrance market generates $0M/month across 74 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Fragrance stores earn $9K+/month
  • This store outperforms 91% of Home Fragrance competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
$23

Range: $7 - $82

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth20/100
Marketing Efficiency7/100
Revenue Performance4/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.8

219 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About the flora lab

Is the flora lab a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, the flora lab is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is the flora lab safe to buy from? Is it a scam?

the flora lab has a Trustpilot rating of 4.8/5 based on 219 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is C+ (29/100).

What is the flora lab's EcomScout rating and what does it mean?

the flora lab has an EcomScout rating of C+ (29/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does the flora lab generate?

the flora lab receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does the flora lab use?

We detected 12 Shopify apps on the flora lab, including Shop, Trustpilot, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Fragrance store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against the flora lab. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Fragrance store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

the flora lab Shopify store analysis • Home FragranceHome & Garden • Unlikely Dropshipper • Rating: C+

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