The Fragrance Warehouse
thefragrancewarehouse.co.ukThe Fragrance Warehouse receives an EcomScout Rating of B+ (47/100), ranking #46,928 out of 1,067,302 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 70.3K visits per year with estimated revenue of $5.2K - $10.2K/mo. It offers 2.5K+ products at an average price of £29.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of £29 (range: £5 – £50) — ≈ $37 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.0/5 based on 386 reviews. Good standing with customers.
Top markets: GB (79%), US (19%), PH (2%).
Best-selling product: Billie Eilish Eau De Parfum Spray 100ml (Tester) (£29.99). Other top sellers include Alexandra De Markoff Enigma Eau De Parfum Spray 100ml (Tester), AllSaints Concrete Rain Eau De Parfum Spray 100ml (Tester), Police To Be Camouflage Blue Eau De Toilette Spray 125ml (Tester).
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $13M/month across 2,634 stores
- •10% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $99K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •261 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1Billie Eilish Eau De Parfum Spray 100ml (Tester)
£29.99≈ $38
#2Alexandra De Markoff Enigma Eau De Parfum Spray 100ml (Tester)
£25≈ $32
#3AllSaints Concrete Rain Eau De Parfum Spray 100ml (Tester)
£49.90≈ $63
#4Police To Be Camouflage Blue Eau De Toilette Spray 125ml (Tester)
£16.95≈ $22
#5Billie Eilish Eau De Parfum Spray 100ml (No Cap) (Tester)
£25≈ $32
#6Montblanc Explorer Eau De Parfum Spray 100ml (Tester)
£39.95≈ $51
#7AllSaints Leather Skies Eau De Parfum Spray 100ml (Tester)
£49.90≈ $63
#8Billie Eilish Eau De Parfum Spray 1.5ml Trio Pack
£4.99≈ $6.34
#9Calvin Klein Eternity Summer For Women Eau De Parfum Spray 100ml (Tester)
£19.99≈ $25
≈ $37 USD
Range: £5 - £50
Rating Breakdown
Traffic Sources
Trustpilot Rating
386 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Similar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special
Frequently Asked Questions About The Fragrance Warehouse
Is The Fragrance Warehouse a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, The Fragrance Warehouse is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is The Fragrance Warehouse safe to buy from? Is it a scam?
The Fragrance Warehouse has a Trustpilot rating of 4.0/5 based on 386 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).
What is The Fragrance Warehouse's EcomScout rating and what does it mean?
The Fragrance Warehouse has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does The Fragrance Warehouse generate?
The Fragrance Warehouse receives approximately 70.3K visits per year with estimated monthly revenue of $5.2K - $10.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does The Fragrance Warehouse use?
We detected 3 Shopify apps on The Fragrance Warehouse, including Shop, Trustpilot, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against The Fragrance Warehouse. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
