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thegoodandthebeautiful.com

thegoodandthebeautiful.com
50/100
EcomScout

thegoodandthebeautiful.com receives an EcomScout Rating of B+ (50/100), ranking #19,206 out of 481,789 Shopify stores we track. This Baby Products Baby & Kids store attracts 1.4M visits per year with estimated revenue of $30.3K - $70.6K/mo. It offers 706 products at an average price of $19.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$30.3K - $70.6K/mo
Est. Traffic/mo
118.8K
Products
706
Top Market
US (98%)
Top Channel
direct (85%)

Store Intelligence Summary

Traffic breakdown: direct 85%, referral 8%.

Product pricing: Average price of $19 (range: $0 – $30). Budget-friendly positioning targeting volume sales.

0

Top markets: US (98%), ZA (2%), RW (0%).

Best-selling product: Handwriting Workbook: Level K ($12.99). Other top sellers include Handwriting Workbook: Level 3, Handwriting Workbook: Level 1, Handwriting Workbook: Level 2.

How is the EcomScout Rating calculated? The B+ grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.3M/mo
Total Stores
2,047
Avg Revenue
$3K/mo
Top 10% Threshold
$39K/mo

Competition Breakdown

29%
45%
18%
4%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Products market generates $5M/month across 2,047 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 74% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Baby Products stores earn $39K+/month
  • This store outperforms 93% of Baby Products competitors
  • Low average order value ($0) — consider bundling or upsells
  • 87 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
65.5%
Pages/Visit
1.5
Avg. Time on Site
1m 41s
Avg. Product Price
$19

Range: $0 - $30

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance54/100
Marketing Efficiency7/100

Traffic Sources

direct85.2%
referral8.3%
organic0.0%
paid0.0%
social0.0%

Top Countries

🇺🇸United States
97.9%
🇿🇦South Africa
2.1%
🌍RW
0.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About thegoodandthebeautiful.com

Is thegoodandthebeautiful.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, thegoodandthebeautiful.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is thegoodandthebeautiful.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for thegoodandthebeautiful.com. However, our EcomScout rating is B+ (50/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is thegoodandthebeautiful.com's EcomScout rating and what does it mean?

thegoodandthebeautiful.com has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does thegoodandthebeautiful.com generate?

thegoodandthebeautiful.com receives approximately 1.4M visits per year with estimated monthly revenue of $30.3K - $70.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does thegoodandthebeautiful.com use?

We detected 4 Shopify apps on thegoodandthebeautiful.com, including Shop, Block, Embed init and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against thegoodandthebeautiful.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

thegoodandthebeautiful.com Shopify store analysis • Baby ProductsBaby & Kids • Unlikely Dropshipper • Rating: B+

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