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The Healthy Chef

thehealthychef.com
64/100
EcomScout

The Healthy Chef receives an EcomScout Rating of S (64/100), ranking #3,180 out of 202,986 Shopify stores we track. This Nutritional Supplements and Health Products Health & Wellness store attracts 553.3K visits per year with estimated revenue of $71.7K - $143.4K/mo. It offers 73 products at an average price of $104.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$71.7K - $143.4K/mo
Est. Traffic/mo
46.1K
Products
73
Top Market
AU (36%)
Top Channel
organic (57%)
Trustpilot
3.6/5 (2,187)

Store Intelligence Summary

Traffic breakdown: organic 57%, direct 11%, referral 4%, social 4%.

Product pricing: Average price of $104 (range: $35 – $228). Positioned in the premium segment.

Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.6/5 based on 2,187 reviews. Good standing with customers.

Top markets: AU (36%), US (20%), GB (12%).

Best-selling product: Grass Fed Collagen - 240g ($73.95). Other top sellers include Marine Collagen - 200g, Beauty Collagen - 300g, Gut Collagen - 260g.

How is the EcomScout Rating calculated? The S grade (64/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Nutritional Supplements and Health Products Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$221K/mo
Total Stores
1
Avg Revenue
$221K/mo
Top 10% Threshold
$221K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Nutritional Supplements and Health Products market generates $0M/month across 1 stores
  • 100% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 0% of Nutritional Supplements and Health Products competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Nutritional Supplements and Health Products

Analyzing...
Bounce Rate
41.5%
Pages/Visit
3.6
Avg. Time on Site
31s
Avg. Product Price
$104

Range: $35 - $228

Rating Breakdown

Business Quality90/100
Trustpilot80/100
Revenue Performance63/100
Traffic Growth55/100
Marketing Efficiency43/100

Traffic Sources

organic57.1%
direct10.8%
referral4.2%
social4.1%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2

Google Ads estimate

Yearly Ad Budget

$24

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.6

2,187 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
35.7%
🇺🇸United States
20.1%
🇬🇧United Kingdom
12.0%
🇨🇦Canada
9.1%
🇻🇳Vietnam
6.5%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

Frequently Asked Questions About The Healthy Chef

Is The Healthy Chef a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Healthy Chef is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Healthy Chef safe to buy from? Is it a scam?

The Healthy Chef has a Trustpilot rating of 3.6/5 based on 2,187 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (64/100).

What is The Healthy Chef's EcomScout rating and what does it mean?

The Healthy Chef has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Healthy Chef generate?

The Healthy Chef receives approximately 553.3K visits per year with estimated monthly revenue of $71.7K - $143.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Healthy Chef use?

We detected 9 Shopify apps on The Healthy Chef, including Yotpo Reviews & UGC, Form Builder, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Nutritional Supplements and Health Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Healthy Chef. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nutritional Supplements and Health Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Healthy Chef Shopify store analysis • Nutritional Supplements and Health ProductsHealth & Wellness • Unlikely Dropshipper • Rating: S

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