thehouseofnoa.com
thehouseofnoa.comthehouseofnoa.com receives an EcomScout Rating of S (63/100), ranking #5,058 out of 481,713 Shopify stores we track. This Baby & Kids Retail store attracts 2.7M visits per year with estimated revenue of $961.6K - $2.2M/mo. It offers 617 products at an average price of $108.
Store descriptionShop designer play mats, tumbling mats, kitchen standing mats, bath mats & kids' soft furniture. Beautifully made, non-toxic & wipe-clean. $30 off your first order of $250+.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: SearchPaid 30%, SearchOrganic 27%, Direct 19%, Affiliate 6%.
Product pricing: Average price of $108 (range: $25 – $279). Positioned in the premium segment.
Ad spend: Estimated $11.8K/mo in paid search ($142.1K/yr). Moderate paid strategy supplementing organic growth.
Top markets: US (92%), CA (2%), VN (1%).
Best-selling product: Little Nomad Play Mat | Ula ($97.00). Other top sellers include Nama Standing Mat | Coastal, Nama Standing Mat | Minerals, Nama Standing Mat | Emile.
Baby & Kids Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Baby & Kids market generates $0M/month across 39 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Baby & Kids stores earn $22K+/month
- •This store outperforms 93% of Baby & Kids competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Baby & Kids
Best Selling Products
#1Little Nomad Play Mat | Ula
$97.00
#2Nama Standing Mat | Coastal
$59.00
#3Nama Standing Mat | Minerals
$55.00
#4Nama Standing Mat | Emile
$79.00
#5Little Nomad Play Mat | Gemma
$129.00
#6Nama Standing Mat | Fawn
$79.00
#7Little Nomad Play Mat | Fawn
$129.00
#8Little Nomad Play Mat | Gallery
$129.00
#9Nama Standing Mat | Nara Stripe
$55.00
#10Nama Standing Mat | Fawn
$79.00
Range: $25 - $279
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$12K
Google Ads estimate
Yearly Ad Budget
$142K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| crate and barrelEasy | 811K | $0.08 | $11 |
| crate and kidsEasy | 19K | - | - |
| ottomans | 12K | $1.06 | $16.5K |
| baby swingEasy | 11K | $0.56 | $1.2K |
| bath mat | 11K | $0.95 | $2.9K |
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Strong marketing efficiency and ROI
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Advanced Predictive Search
Klaviyo ReviewsE-commerce Platform
ShopifySales Channels
Payment
Shopify PaymentsCDN
AWS CloudFrontEmail Marketing
Customer Support
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Frequently Asked Questions About thehouseofnoa.com
Is thehouseofnoa.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, thehouseofnoa.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is thehouseofnoa.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for thehouseofnoa.com. However, our EcomScout rating is S (63/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is thehouseofnoa.com's EcomScout rating and what does it mean?
thehouseofnoa.com has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does thehouseofnoa.com generate?
thehouseofnoa.com receives approximately 2.7M visits per year with estimated monthly revenue of $961.6K - $2.2M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does thehouseofnoa.com use?
We detected 2 Shopify apps on thehouseofnoa.com, including Advanced Predictive Search, Klaviyo Reviews. The store uses the "thehouseofnoa/memorial-day-2026" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Baby & Kids store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against thehouseofnoa.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby & Kids store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.