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Independent Label

theindependentlabel.com
46/100
EcomScout

Independent Label receives an EcomScout Rating of B+ (46/100), ranking #27,583 out of 481,860 Shopify stores we track. This T-Shirts Fashion & Apparel store attracts 74.4K visits per year with estimated revenue of $4.8K - $10.5K/mo. It offers 370 products at an average price of $39.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.8K - $10.5K/mo
Est. Traffic/mo
6.2K
Products
370
Top Market
US (62%)
Top Channel
direct (47%)
Trustpilot
4.1/5 (10)

Store Intelligence Summary

Traffic breakdown: direct 47%, referral 18%.

Product pricing: Average price of $39 (range: $35 – $40). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.1/5 based on 10 reviews. Good standing with customers.

Top markets: US (62%), AU (21%), GB (17%).

Best-selling product: Limpbizkit Loserville Tour Premium Oversized Double-Sided T-Shirt (Unisex) ($39.99). Other top sellers include Slash & Scream Horror Premium Oversized Double-Sided T-Shirt (Unisex).

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

T-Shirts Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$85K/mo
Total Stores
67
Avg Revenue
$1K/mo
Top 10% Threshold
$26K/mo

Competition Breakdown

42%
34%
16%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The T-Shirts market generates $0M/month across 67 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of T-Shirts stores earn $26K+/month
  • This store outperforms 95% of T-Shirts competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
49.4%
Pages/Visit
4.0
Avg. Time on Site
2m 23s
Avg. Product Price
$39

Range: $35 - $40

Rating Breakdown

Business Quality80/100
Trustpilot70/100
Traffic Growth60/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

direct46.9%
referral17.5%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.1

10 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
61.9%
🇦🇺Australia
20.7%
🇬🇧United Kingdom
17.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Independent Label

Is Independent Label a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Independent Label is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Independent Label safe to buy from? Is it a scam?

Independent Label has a Trustpilot rating of 4.1/5 based on 10 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (46/100).

What is Independent Label's EcomScout rating and what does it mean?

Independent Label has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Independent Label generate?

Independent Label receives approximately 74.4K visits per year with estimated monthly revenue of $4.8K - $10.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Independent Label use?

We detected 8 Shopify apps on Independent Label, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this T-Shirts store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Independent Label. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a T-Shirts store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Independent Label Shopify store analysis • T-ShirtsFashion & Apparel • Unlikely Dropshipper • Rating: B+

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