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The Last Step

thelaststep.fr
65/100
EcomScout

The Last Step receives an EcomScout Rating of S (65/100), ranking #2,734 out of 199,442 Shopify stores we track. This Pet Accessories Pet Care store attracts 628.1K visits per year with estimated revenue of $169.1K - $394.5K/mo. It offers 2.5K+ products at an average price of $182.

Store descriptionÀ travers The Last Step, nous partageons notre passion pour les sneakers et le streetwear en les rendant accessibles à tous. En boutique comme en ligne, découvrez une sélection inédite de modèles en édition limitée signés Jordan, Nike, New Balance, adidas, ASICS et bien d’autres.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$169.1K - $394.5K/mo
Est. Traffic/mo
52.3K
Products
2.5K+
Top Market
FR (86%)
Top Channel
SearchOrganic (65%)
Trustpilot
4.8/5 (275)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 65%, Direct 12%, Referrals 10%, SearchPaid 5%.

Product pricing: Average price of $182 (range: $59 – $895). Positioned in the premium segment.

Customer trust: Trustpilot score 4.8/5 based on 275 reviews. Excellent reputation — customers rate this store highly.

Top markets: FR (86%), ES (6%), US (1%).

Best-selling product: UGG Lowmel Chestnut (W) ($170 €). Other top sellers include adidas Samba XLG Off White Clay Brown Gum (GS), New Balance 740v2 Concord Grape, On Running Cloudtilt Black Ivory.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$21K/mo
Total Stores
29
Avg Revenue
$716/mo
Top 10% Threshold
$25K/mo

Competition Breakdown

55%
31%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Accessories market generates $0M/month across 29 stores
  • 86% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Pet Accessories stores earn $25K+/month
  • This store outperforms 97% of Pet Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
49.7%
Pages/Visit
2.7
Avg. Time on Site
1m 7s
Avg. Product Price
$182

Range: $59 - $895

Rating Breakdown

Business Quality90/100
Trustpilot90/100
Revenue Performance75/100
Traffic Growth50/100
Marketing Efficiency7/100

Traffic Sources

SearchOrganic65.2%
Direct11.6%
Referrals9.8%
SearchPaid5.3%
SocialOrganic5.0%
GenAi1.1%
SocialPaid1.0%
DisplayAds1.0%
Affiliate0.0%

Trustpilot Rating

4.8

275 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
85.5%
🇪🇸Spain
6.2%
🇺🇸United States
1.3%
🇩🇪Germany
1.3%
🇨🇭Switzerland
1.1%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Top Keywords

sambanew balanceswatch audemars piguetthe last stepadidas bw army

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Payment

Shopify Payments

Sales Channels

Shop

Reviews

TrustpilotTrustpilot

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Analytics

Google Analytics

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Frequently Asked Questions About The Last Step

Is The Last Step a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Last Step is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Last Step safe to buy from? Is it a scam?

The Last Step has a Trustpilot rating of 4.8/5 based on 275 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).

What is The Last Step's EcomScout rating and what does it mean?

The Last Step has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Last Step generate?

The Last Step receives approximately 628.1K visits per year with estimated monthly revenue of $169.1K - $394.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Last Step use?

We detected 4 Shopify apps on The Last Step, including CookieYes GDPR Cookie Banner, Advanced Predictive Search, Klaviyo Reviews and more. The store uses the "theme-the-last-step/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Last Step. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Last Step Shopify store analysis • Pet AccessoriesPet Care • Unlikely Dropshipper • Rating: S

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