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The Lighting Outlet

thelightingoutlet.com.au
71/100
EcomScout

The Lighting Outlet receives an EcomScout Rating of S (71/100), ranking #3,001 out of 1,120,284 Shopify stores we track. This Lighting Home & Garden store attracts 2.6M visits per year with estimated revenue of $128.9K - $283.6K/mo. It offers 2.5K+ products at an average price of A$71.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$128.9K - $283.6K/mo
Est. Traffic/mo
220.5K
Products
2.5K+
Top Market
AU (94%)
Top Channel
paid (35%)
Trustpilot
3.0/5 (102)

Store Intelligence Summary

Traffic breakdown: paid 35%, organic 35%, direct 19%, social 3%.

Product pricing: Average price of A$71 (range: A$1 – A$445) — ≈ $47 USD. Mid-range pricing strategy.

Ad spend: Estimated $38/mo in paid search ($456/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.0/5 based on 102 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (94%), US (1%), PH (1%).

Best-selling product: 8w LED E27 A60 Globe Warm White 2700k, Daylight 4000k Dimmable (A$16.93). Other top sellers include 90mm Blight LED Downlight 10w White, Black CCT CRI 90+ HV5527T Havit Lighting, Plug Base Sockets For Downlights Standard, Weatherboard Packer Mounting Lighting.

How is the EcomScout Rating calculated? The S grade (71/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lighting Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$7.2M/mo
Total Stores
1,391
Avg Revenue
$5K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

24%
38%
25%
6%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lighting market generates $7M/month across 1,391 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lighting stores earn $64K+/month
  • This store outperforms 92% of Lighting competitors
  • Low average order value ($0) — consider bundling or upsells
  • 94 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
40.1%
Pages/Visit
4.4
Avg. Time on Site
2m 1s
Avg. Product Price
A$71

≈ $47 USD

Range: A$1 - A$445

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance73/100
Trustpilot60/100
Marketing Efficiency43/100

Traffic Sources

paid35.5%
organic35.3%
direct19.4%
social3.2%
referral1.7%

Marketing & Ad Spend

Monthly Ad Spend

$38

Google Ads estimate

Yearly Ad Budget

$456

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
path lightsEasy750$1.37$526
surface mounted downlightsEasy135$2.31$5
led light fittings90$1.92$68
pleated lamp shades australia28--
lighting au16--

Trustpilot Rating

3.0

102 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
93.7%
🇺🇸United States
1.2%
🇵🇭Philippines
0.9%
🇬🇧United Kingdom
0.8%
🇲🇾Malaysia
0.6%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
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Frequently Asked Questions About The Lighting Outlet

Is The Lighting Outlet a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Lighting Outlet is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Lighting Outlet safe to buy from? Is it a scam?

The Lighting Outlet has a Trustpilot rating of 3.0/5 based on 102 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (71/100).

What is The Lighting Outlet's EcomScout rating and what does it mean?

The Lighting Outlet has an EcomScout rating of S (71/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Lighting Outlet generate?

The Lighting Outlet receives approximately 2.6M visits per year with estimated monthly revenue of $128.9K - $283.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Lighting Outlet use?

We detected 8 Shopify apps on The Lighting Outlet, including Shop, SearchSpring, Form Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lighting store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Lighting Outlet. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lighting store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Lighting Outlet Shopify store analysis • LightingHome & Garden • Unlikely Dropshipper • Rating: S

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