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thenewlab.com

thenewlab.com
38/100
EcomScout

thenewlab.com receives an EcomScout Rating of B (38/100), ranking #66,255 out of 660,638 Shopify stores we track. This Skin Care Beauty & Personal Care store attracts 30.5K visits per year with estimated revenue of $415 - $806/mo. It offers 61 products at an average price of TRY 583.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$415 - $806/mo
Est. Traffic/mo
2.5K
Products
61
Top Market
TR (100%)
Top Channel
direct (51%)
Est. Ad Spend/mo
$43

Store Intelligence Summary

Traffic breakdown: direct 51%, organic 25%, social 16%, paid 8%.

Product pricing: Average price of TRY 583 (range: TRY 420 – TRY 879) — ≈ $18 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $43/mo in paid search ($516/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: TR (100%).

Best-selling product: Gelişmiş Yaşlanma Karşıtı Cilt Bakım Serumu (Multi Peptide + Copper Peptide %1) (TRY 677.94). Other top sellers include Kırışıklık Karşıtı 10% Argireline Serum + Copper Peptide, Aydınlatıcı ve Yaşlanma Karşıtı Göz Kremi, Bariyer Güçlendirici B12 Yüz Serumu.

How is the EcomScout Rating calculated? The B grade (38/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$1.8M/mo
Total Stores
786
Avg Revenue
$2K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

36%
40%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care market generates $2M/month across 786 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skin Care stores earn $27K+/month
  • This store outperforms 92% of Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
33.9%
Pages/Visit
1.9
Avg. Time on Site
32s
Avg. Product Price
TRY 583

≈ $18 USD

Range: TRY 420 - TRY 879

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance35/100
Marketing Efficiency17/100

Traffic Sources

direct51.0%
organic24.5%
social16.3%
paid8.2%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$43

Google Ads estimate

Yearly Ad Budget

$516

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
anuaEasy220--
arbonne facial wash28$0.95-
skin wellness proEasy13--
flawless faces skin care12--

Top Countries

🇹🇷Turkey
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Diversify marketing: invest in SEO to build long-term organic traffic alongside your PPC efforts
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About thenewlab.com

Is thenewlab.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, thenewlab.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is thenewlab.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for thenewlab.com. However, our EcomScout rating is B (38/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is thenewlab.com's EcomScout rating and what does it mean?

thenewlab.com has an EcomScout rating of B (38/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does thenewlab.com generate?

thenewlab.com receives approximately 30.5K visits per year with estimated monthly revenue of $415 - $806/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does thenewlab.com use?

We detected 9 Shopify apps on thenewlab.com, including Pre-Order, Judge.me Product Reviews, Shopify Forms and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against thenewlab.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

thenewlab.com Shopify store analysis • Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: B

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