The New Primal
thenewprimal.comThe New Primal receives an EcomScout Rating of B+ (48/100), ranking #29,001 out of 665,691 Shopify stores we track. This Snacks Food & Beverage store attracts 4.3K visits per year with estimated revenue of $397 - $793/mo. It offers 22 products at an average price of $34.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $34 (range: $13 – $50). Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.9/5 based on 511 reviews. Excellent reputation — customers rate this store highly.
Best-selling product: Lightly Peppered Turkey Meat Sticks, All-Natural Turkey, Zero Sugar (20 Sticks) ($44.95). Other top sellers include Classic Beef Meat Sticks, 100% Grass-Fed Beef, Zero Sugar (20 Sticks), Buffalo Style Chicken Meat Sticks, All-Natural Chicken, Zero Sugar (20 Sticks), Cilantro Lime Turkey Meat Sticks, All-Natural Turkey, Zero Sugar (20 Sticks).
Snacks Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Snacks market generates $9M/month across 4,739 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •87% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Snacks stores earn $15K+/month
- •This store outperforms 87% of Snacks competitors
- •Chips shows highest opportunity with $1,952 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •53 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Snack Mates Chicken & Maple Mini Meat Sticks, All-Natural Chicken (8 Packs, 40 Mini-Sticks)
$49.95
#2Lightly Peppered Turkey Meat Sticks, All-Natural Turkey, Zero Sugar (20 Sticks)
$44.95
#3Classic Beef Meat Sticks, 100% Grass-Fed Beef, Zero Sugar (20 Sticks)
$44.95
#4Buffalo Style Chicken Meat Sticks, All-Natural Chicken, Zero Sugar (20 Sticks)
$44.95
#5Cilantro Lime Turkey Meat Sticks, All-Natural Turkey, Zero Sugar (20 Sticks)
$44.95
#6Spicy Beef Meat Sticks, 100% Grass-Fed Beef, Zero Sugar (20 Sticks)
$44.95
#7Snack Mates Classic Turkey Mini Meat Sticks, All-Natural Turkey (8 Packs, 40 Mini-Sticks)
$49.95
#8Snack Mates Mini Meat Sticks Bundle (4 Packs, 20 Mini Sticks)
$28.99
#9Snack Mates Chicken & Maple Mini Meat Sticks Value Pack, All-Natural Chicken (15 Mini-Sticks)
$18.99
#10Zero Sugar Beef and Chicken Meat Stick Sampler (8 count)
$24.99
Range: $13 - $50
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| organic beef jerky seasoning | 125 | - | - |
| new primal mild buffalo sauce | 44 | - | - |
| high fat beef jerky | 44 | - | - |
| the new primal classic marinade | 44 | - | - |
| the healthiest beef jerky | 40 | - | - |
Trustpilot Rating
511 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine
Frequently Asked Questions About The New Primal
Is The New Primal a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, The New Primal is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is The New Primal safe to buy from? Is it a scam?
The New Primal has a Trustpilot rating of 4.9/5 based on 511 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).
What is The New Primal's EcomScout rating and what does it mean?
The New Primal has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does The New Primal generate?
The New Primal receives approximately 4.3K visits per year with estimated monthly revenue of $397 - $793/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does The New Primal use?
We detected 10 Shopify apps on The New Primal, including Shop, Yotpo Reviews & UGC, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Snacks store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against The New Primal. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Snacks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
