The North Face
thenorthface.com.coThe North Face receives an EcomScout Rating of S (70/100), ranking #2,405 out of 1,076,924 Shopify stores we track. This Apparel Fashion & Apparel store attracts 1.1M visits per year with estimated revenue of $118 - $256/mo. It offers 1.1K products at an average price of COP 712,400.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 51%, direct 21%, social 10%, paid 5%.
Product pricing: Average price of COP 712,400 (range: COP 199,900 – COP 1,199,900). Positioned in the premium segment.
Ad spend: Estimated $319/mo in paid search ($3.8K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.4/5 based on 2,144 reviews. Mixed reviews — potential service or quality concerns.
Top markets: CO (89%), US (3%), PE (3%).
Best-selling product: Tenis Vectiv Infinite 2 Azul Hombre The North Face (COP 1,199,900). Other top sellers include Chaqueta Venture 2 Impermeable Azul Hombre The North Face, Gorro Horizon Breeze Brimmer Negro Unisex The North Face, Chaqueta Venture 2 Impermeable Gris Hombre The North Face.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1Tenis Vectiv Infinite 2 Azul Hombre The North Face
COP 1,199,900
#2Chaqueta Venture 2 Impermeable Azul Hombre The North Face
COP 779,900
#3Gorro Horizon Breeze Brimmer Negro Unisex The North Face
COP 329,900
#4Chaqueta Venture 2 Impermeable Gris Hombre The North Face
COP 779,900
#5Tenis Vectiv Taraval Senderismo Negros Mujer The North Face
COP 899,900
#6Sandalias Nuptse Mule Negro Mujer The North Face
COP 499,900
#7Tenis Cragstone Mid Wp Senderismo Rojos Hombre The North Face
COP 1,099,900
#8Buzo Throwback Hoodie Negro Hombre The North Face
COP 299,900
#9Tenis Cragstone Mid Wp Senderismo Negros Hombre The North Face
COP 1,099,900
#10Buzo Half Dome Pullover Hoodie Beige Hombre The North Face
COP 459,900
Range: COP 199,900 - COP 1,199,900
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$319
Google Ads estimate
Yearly Ad Budget
$4K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| the north face jesterEasy | 630 | $0.85 | $14 |
| north face luggageEasy | 440 | $0.58 | $101 |
| men's 700 fill down jacket | 250 | - | - |
| thenorthface coupon | 180 | $2.73 | - |
| moto jackets for womenEasy | 150 | $2.07 | $41 |
Trustpilot Rating
2,144 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Similar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Men's Crew T-Shirts, Multipack, Style G1100
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress
Men's Crew T-Shirts, Multipack, Style G1100
Frequently Asked Questions About The North Face
Is The North Face a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, The North Face is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is The North Face safe to buy from? Is it a scam?
The North Face has a Trustpilot rating of 1.4/5 based on 2,144 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (70/100).
What is The North Face's EcomScout rating and what does it mean?
The North Face has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does The North Face generate?
The North Face receives approximately 1.1M visits per year with estimated monthly revenue of $118 - $256/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does The North Face use?
We detected 2 Shopify apps on The North Face, including Sale Badge, Block.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against The North Face. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.