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thewillowtree.com

thewillowtree.com
55/100
EcomScout

thewillowtree.com receives an EcomScout Rating of A+ (55/100), ranking #12,457 out of 481,845 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 907.1K visits per year with estimated revenue of $53.0K - $114.9K/mo. It offers 2.5K+ products at an average price of $40.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$53.0K - $114.9K/mo
Est. Traffic/mo
75.6K
Products
2.5K+
Top Market
US (90%)
Top Channel
direct (17%)
Est. Ad Spend/mo
$2.4K

Store Intelligence Summary

Traffic breakdown: direct 17%.

Product pricing: Average price of $40 (range: $40 – $40). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2.4K/mo in paid search ($28.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (90%), CA (3%), GB (1%).

Best-selling product: TWT® Zebra Blowing Bubblegum Short Sleeve Tee ($39.95).

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Clothing Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$7.7M/mo
Total Stores
1,668
Avg Revenue
$5K/mo
Top 10% Threshold
$65K/mo

Competition Breakdown

22%
43%
22%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Clothing market generates $8M/month across 1,668 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Women's Clothing stores earn $65K+/month
  • This store outperforms 93% of Women's Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
  • 122 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
49.6%
Pages/Visit
2.8
Avg. Time on Site
1m 14s
Avg. Product Price
$40

Range: $40 - $40

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Marketing Efficiency65/100
Revenue Performance56/100

Traffic Sources

direct17.4%
referral0.2%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$28K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
boutique48K$1.89$18.7K
dolce vitaEasy25K$0.48$4.5K
willowtree7K$0.34$149
julie vosEasy3K$0.17$1
the willow treeEasy1K$1.24$43

Top Countries

🇺🇸United States
90.5%
🇨🇦Canada
2.6%
🇬🇧United Kingdom
1.5%
🇻🇳Vietnam
1.5%
🇮🇳India
1.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About thewillowtree.com

Is thewillowtree.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, thewillowtree.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is thewillowtree.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for thewillowtree.com. However, our EcomScout rating is A+ (55/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is thewillowtree.com's EcomScout rating and what does it mean?

thewillowtree.com has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does thewillowtree.com generate?

thewillowtree.com receives approximately 907.1K visits per year with estimated monthly revenue of $53.0K - $114.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does thewillowtree.com use?

We detected 15 Shopify apps on thewillowtree.com, including Klaviyo: Email Marketing & SMS, Gorgias, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against thewillowtree.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

thewillowtree.com Shopify store analysis • Women's ClothingFashion & Apparel • Unlikely Dropshipper • Rating: A+

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