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The Wine Collective

thewinecollective.com.au
49/100
EcomScout

The Wine Collective receives an EcomScout Rating of B+ (49/100), ranking #19,136 out of 412,761 Shopify stores we track. This Hair Care & Extensions Beauty & Personal Care store attracts 672.6K visits per year with estimated revenue of $37.0K - $71.9K/mo. It offers 2.5K+ products at an average price of $28.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$37.0K - $71.9K/mo
Est. Traffic/mo
56.1K
Products
2.5K+
Top Market
AU (84%)
Top Channel
direct (16%)

Store Intelligence Summary

Traffic breakdown: direct 16%, referral 2%.

Product pricing: Average price of $28 (range: $20 – $35). Budget-friendly positioning targeting volume sales.

0

Top markets: AU (84%), US (7%), IN (2%).

Best-selling product: 2022 Mystery Barossa Shiraz Deal No. 5975 ($35). Other top sellers include Terra Riche Endgame Rook Chardonnay Mount Barker 2025 (Best In Collective), Welland Barossa Family Vineyard 1846 Shiraz 2024 (Best in Collective), Pepper Tree Black Label Limited Release Pinot Gris 2025.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care & Extensions Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.7M/mo
Total Stores
381
Avg Revenue
$4K/mo
Top 10% Threshold
$49K/mo

Competition Breakdown

23%
46%
21%
6%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care & Extensions market generates $2M/month across 381 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Hair Care & Extensions stores earn $49K+/month
  • This store outperforms 91% of Hair Care & Extensions competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.3%
Pages/Visit
3.4
Avg. Time on Site
45s
Avg. Product Price
$28

Range: $20 - $35

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100

Traffic Sources

direct16.2%
referral2.0%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
83.7%
🇺🇸United States
6.8%
🇮🇳India
2.0%
🇬🇧United Kingdom
1.9%
🇫🇷France
1.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

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ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

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L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

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slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

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Frequently Asked Questions About The Wine Collective

Is The Wine Collective a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Wine Collective is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Wine Collective safe to buy from? Is it a scam?

We don't have Trustpilot review data for The Wine Collective. However, our EcomScout rating is B+ (49/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is The Wine Collective's EcomScout rating and what does it mean?

The Wine Collective has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Wine Collective generate?

The Wine Collective receives approximately 672.6K visits per year with estimated monthly revenue of $37.0K - $71.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Wine Collective use?

We detected 13 Shopify apps on The Wine Collective, including Shop, Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care & Extensions store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Wine Collective. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care & Extensions store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Wine Collective Shopify store analysis • Hair Care & ExtensionsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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