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The Wing

thewing.ca
42/100
EcomScout

The Wing receives an EcomScout Rating of B+ (42/100), ranking #38,066 out of 481,729 Shopify stores we track. This Consumer Electronics Electronics & Tech store attracts 11.7K visits per year with estimated revenue of $400 - $999/mo. It offers 19 products at an average price of $69.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$400 - $999/mo
Est. Traffic/mo
975
Products
19
Top Market
US (68%)
Top Channel
N/A
Trustpilot
4.6/5 (20)

Store Intelligence Summary

Product pricing: Average price of $69 (range: $10 – $259). Mid-range pricing strategy.

Customer trust: Trustpilot score 4.6/5 based on 20 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (68%), CA (32%).

Best-selling product: Hush Blanket Classic or Iced Cover ($109). Other top sellers include Supply Black Label Blades, Supply Ultra Lather Shaving Cream (4 oz/113 g), Supply Single Edge SE.

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Consumer Electronics Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$5.2M/mo
Total Stores
2,960
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

34%
48%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Consumer Electronics market generates $5M/month across 2,960 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Consumer Electronics stores earn $24K+/month
  • This store outperforms 93% of Consumer Electronics competitors
  • Headphones shows highest opportunity with $2,733 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 75 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
39.8%
Pages/Visit
1.1
0
Avg. Product Price
$69

Range: $10 - $259

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth50/100
Revenue Performance26/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.6

20 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
67.7%
🇨🇦Canada
32.3%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About The Wing

Is The Wing a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Wing is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Wing safe to buy from? Is it a scam?

The Wing has a Trustpilot rating of 4.6/5 based on 20 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (42/100).

What is The Wing's EcomScout rating and what does it mean?

The Wing has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Wing generate?

The Wing receives approximately 11.7K visits per year with estimated monthly revenue of $400 - $999/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Wing use?

We detected 7 Shopify apps on The Wing, including Shop, Trustpilot, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Consumer Electronics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Wing. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Consumer Electronics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Wing Shopify store analysis • Consumer ElectronicsElectronics & Tech • Unlikely Dropshipper • Rating: B+

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