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Toys R Us UK homepage screenshot

Toys R Us UK

toysrus.co.uk
A
51/100
EcomScout

Toys R Us UK receives an EcomScout Rating of A (51/100), ranking #46,830 out of 1,192,792 Shopify stores we track. This store attracts 389.3K visits per year with estimated revenue of $27.2K - $63.4K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$27.2K - $63.4K/mo
Est. Traffic/mo
32.4K
Products
N/A
Top Market
GB (67%)
Top Channel
organic (75%)
Trustpilot
2.8/5 (446)

Store Intelligence Summary

Traffic breakdown: organic 75%, direct 16%, referral 10%.

Customer trust: Trustpilot score 2.8/5 based on 446 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (67%), US (18%), IN (10%).

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.
Analyzing...
Bounce Rate
50.6%
Pages/Visit
1.8
Avg. Time on Site
30s

Rating Breakdown

Traffic Growth75/100
Business Quality65/100
Trustpilot60/100
Revenue Performance46/100

Traffic Sources

organic74.6%
direct15.7%
referral9.5%
paid0.2%
social0.0%

Trustpilot Rating

2.8

446 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
67.0%
🇺🇸United States
17.7%
🇮🇳India
10.2%
🇭🇰Hong Kong
2.5%
🇪🇸Spain
1.5%

Analysis

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (5)

Frequently Bought Together4.9Form Builder4.8Klaviyo: Email Marketing & SMSBlockBootstrap

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Frequently Asked Questions About Toys R Us UK

Is Toys R Us UK a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Toys R Us UK is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Toys R Us UK safe to buy from? Is it a scam?

Toys R Us UK has a Trustpilot rating of 2.8/5 based on 446 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A (51/100).

What is Toys R Us UK's EcomScout rating and what does it mean?

Toys R Us UK has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Toys R Us UK generate?

Toys R Us UK receives approximately 389.3K visits per year with estimated monthly revenue of $27.2K - $63.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Toys R Us UK use?

We detected 5 Shopify apps on Toys R Us UK, including Frequently Bought Together, Form Builder, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Shopify store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Toys R Us UK. Study their traffic sources, pricing strategy, best-selling products, and tech stack.Install our Chrome extension to spy on any Shopify store while browsing.

Toys R Us UK Shopify store analysis • Retail • Ecommerce • Unlikely Dropshipper • Rating: A

Last updated: August 3, 2026

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