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48/100
EcomScout

Truffe receives an EcomScout Rating of B+ (48/100), ranking #38,580 out of 949,398 Shopify stores we track. This Supplements Health & Wellness store attracts 89.7K visits per year with estimated revenue of $2.2K - $4.3K/mo. It offers 146 products at an average price of €11.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.2K - $4.3K/mo
Est. Traffic/mo
7.5K
Products
146
Top Market
FR (100%)
Top Channel
organic (56%)
Trustpilot
4.0/5 (238)

Store Intelligence Summary

Traffic breakdown: organic 56%, direct 15%, paid 12%, social 2%.

Product pricing: Average price of €11 (range: €6 – €26) — ≈ $12 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $13/mo in paid search ($156/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.0/5 based on 238 reviews. Good standing with customers.

Top markets: FR (100%).

Best-selling product: Fromage de yak (€6.90). Other top sellers include Sabot de veau chien, Trachées de bœuf, Friandises poulet.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$12.6M/mo
Total Stores
4,788
Avg Revenue
$3K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

34%
40%
18%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $13M/month across 4,788 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 74% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $40K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 238 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
58.0%
Pages/Visit
3.1
Avg. Time on Site
1m 14s
Avg. Product Price
€11

≈ $12 USD

Range: €6 - €26

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth70/100
Revenue Performance22/100
Marketing Efficiency22/100

Traffic Sources

organic56.4%
direct15.3%
paid12.1%
social1.7%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$13

Google Ads estimate

Yearly Ad Budget

$156

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dog chewsEasy540$1.71$10.8K

Trustpilot Rating

4.0

238 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Truffe

Is Truffe a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Truffe is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Truffe safe to buy from? Is it a scam?

Truffe has a Trustpilot rating of 4.0/5 based on 238 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).

What is Truffe's EcomScout rating and what does it mean?

Truffe has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Truffe generate?

Truffe receives approximately 89.7K visits per year with estimated monthly revenue of $2.2K - $4.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Truffe use?

We detected 18 Shopify apps on Truffe, including Shop, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Truffe. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Truffe Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: B+

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