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uk.amazfit.com

uk.amazfit.com
59/100
EcomScout

uk.amazfit.com receives an EcomScout Rating of S (59/100), ranking #10,375 out of 757,294 Shopify stores we track. This Consumer Electronics Technology store attracts 2.2M visits per year with estimated revenue of $286.8K - $597.4K/mo. It offers 44 products at an average price of £92.

Store descriptionSmart watches with long-lasting battery life to help you reach your fitness & health goals. Amazfit ecosystem of smart products also includes TWS earbuds, ..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$286.8K - $597.4K/mo
Est. Traffic/mo
179.5K
Products
44
Top Market
GB (70%)
Top Channel
SearchOrganic (54%)
Est. Ad Spend/mo
$11.2K

Store Intelligence Summary

Traffic breakdown: SearchOrganic 54%, SearchPaid 17%, Direct 12%, Referrals 5%.

Product pricing: Average price of £92 (range: £15 – £300) — ≈ $117 USD. Positioned in the premium segment.

Ad spend: Estimated $11.2K/mo in paid search ($134.4K/yr). Moderate paid strategy supplementing organic growth.

Top markets: GB (70%), US (4%), NL (3%).

Best-selling product: Helio Strap (£99.90). Other top sellers include Helio Armband, Active 2, Bip 6.

How is the EcomScout Rating calculated? The S grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Consumer Electronics Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.2M/mo
Total Stores
2,960
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

34%
48%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Consumer Electronics market generates $5M/month across 2,960 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Consumer Electronics stores earn $24K+/month
  • This store outperforms 93% of Consumer Electronics competitors
  • Headphones shows highest opportunity with $2,733 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 75 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
55.4%
Pages/Visit
3.2
Avg. Time on Site
2m 14s
Avg. Product Price
£92

≈ $117 USD

Range: £15 - £300

Rating Breakdown

Business Quality80/100
Marketing Efficiency80/100
Revenue Performance73/100
Traffic Growth55/100

Traffic Sources

SearchOrganic54.0%
SearchPaid17.1%
Direct11.6%
Referrals5.5%
SocialPaid3.8%
Affiliate2.3%
Mail1.9%
DisplayAds1.7%
SocialOrganic1.6%
GenAi0.5%

Marketing & Ad Spend

Monthly Ad Spend

$11K

Google Ads estimate

Yearly Ad Budget

$134K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
apple watchEasy642K$0.19$243
smart watch48K$0.80$4.8K
pebbleEasy11K$0.42$96
android watch8K$0.17$157
amazfit bipEasy4K--

Top Countries

🇬🇧United Kingdom
70.0%
🇺🇸United States
3.6%
🇳🇱Netherlands
3.1%
🇨🇦Canada
2.3%
🇮🇪Ireland
2.3%

Analysis

Strengths

  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

amazfitamazfit helio strapgoogle fitbit airhelio strapamaz fit

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Reviews

Stamped.io Product ReviewsStamped.ioStamped.io

CDN

AWS CloudFront

Analytics

Google Analytics

Email Marketing

Mailchimp

Shopify App

DetailsBlock

Trending Consumer Electronics Products

Products gaining popularity in Consumer Electronics right now, based on Amazon & Google Trends data.

Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Slate Blue

Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Slate Blue

85
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WOLFBOX MegaFlow 50 Compressed Air Duster-110000RPM Super Power Electric Air Duster, 3-Gear Adjustable Mini Blower with Fast Charging, Dust Blower for Computer, Keyboard, House, Outdoor and Car

WOLFBOX MegaFlow 50 Compressed Air Duster-110000RPM Super Power Electric Air Duster, 3-Gear Adjustable Mini Blower with Fast Charging, Dust Blower for Computer, Keyboard, House, Outdoor and Car

83
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ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms Display, NVIDIA® GeForce RTX™ 5060 Laptop GPU, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home

ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms Display, NVIDIA® GeForce RTX™ 5060 Laptop GPU, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home

80
$1339.99+84%
Samsung Galaxy A17 5G Smart Phone, 128GB, Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025, US 1 Yr Manufacturer Warranty, Black

Samsung Galaxy A17 5G Smart Phone, 128GB, Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025, US 1 Yr Manufacturer Warranty, Black

79
$164.99+133%
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Frequently Asked Questions About uk.amazfit.com

Is uk.amazfit.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, uk.amazfit.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is uk.amazfit.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for uk.amazfit.com. However, our EcomScout rating is S (59/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is uk.amazfit.com's EcomScout rating and what does it mean?

uk.amazfit.com has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does uk.amazfit.com generate?

uk.amazfit.com receives approximately 2.2M visits per year with estimated monthly revenue of $286.8K - $597.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does uk.amazfit.com use?

We detected 3 Shopify apps on uk.amazfit.com, including C: Mega Menu, Advanced Predictive Search, Tabs Studio. The store uses the "uk.amazfit.com/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Consumer Electronics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against uk.amazfit.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Consumer Electronics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

uk.amazfit.com Shopify store analysis • Consumer ElectronicsTechnology • Unlikely Dropshipper • Rating: S

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