umg.africa
umg.africaumg.africa receives an EcomScout Rating of A+ (57/100), ranking #26,143 out of 1,190,454 Shopify stores we track. This Apparel Fashion & Apparel store attracts 431.0K visits per year with estimated revenue of $10.0K - $21.7K/mo. It offers 1.3K products at an average price of ZAR 651.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 48%, referral 3%.
Product pricing: Average price of ZAR 651 (range: ZAR 193 – ZAR 1,260) — ≈ $36 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $32/mo in paid search ($384/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: ZA (95%), US (5%).
Best-selling product: TAYLOR SWIFT - THE TORTURED POETS DEPARTMENT CD + BONUS TRACK "THE MANUSCRIPT" (ZAR 198). Other top sellers include VARIOUS ARTISTS - DEF JAM AFRICA SNEAKERS RED, TAYLOR SWIFT - 1989 (TAYLOR'S VERSION) CD, BOB MARLEY - LEGEND.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1UMG Africa Gift Card
ZAR 500≈ $28
#2TAYLOR SWIFT - THE TORTURED POETS DEPARTMENT CD + BONUS TRACK "THE MANUSCRIPT"
ZAR 198≈ $11
#3VARIOUS ARTISTS - DEF JAM AFRICA SNEAKERS RED
ZAR 1,170≈ $64
#4TAYLOR SWIFT - 1989 (TAYLOR'S VERSION) CD
ZAR 192.60≈ $11
#5BOB MARLEY - LEGEND
ZAR 396≈ $22
#6VARIOUS ARTISTS - DEF JAM AFRICA SNEAKERS BLACK
ZAR 1,170≈ $64
#7TAYLOR SWIFT - THE LIFE OF A SHOWGIRL: SWEAT AND VANILLA PERFUME CD WITH POSTER
ZAR 198≈ $11
#8NIRVANA - MTV (LOGO) UNPLUGGED IN NEW YORK
ZAR 468≈ $26
#9RODRIGUEZ - COLD FACT (1LP)
ZAR 441≈ $24
#10AMY WINEHOUSE - BACK TO BLACK (LP)
ZAR 441≈ $24
≈ $36 USD
Range: ZAR 193 - ZAR 1,260
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$32
Google Ads estimate
Yearly Ad Budget
$384
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| universal music south africa | 90 | - | - |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
PrivySimilar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult
Frequently Asked Questions About umg.africa
Is umg.africa a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, umg.africa is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is umg.africa safe to buy from? Is it a scam?
We don't have Trustpilot review data for umg.africa. However, our EcomScout rating is A+ (57/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is umg.africa's EcomScout rating and what does it mean?
umg.africa has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does umg.africa generate?
umg.africa receives approximately 431.0K visits per year with estimated monthly revenue of $10.0K - $21.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does umg.africa use?
We detected 4 Shopify apps on umg.africa, including Stamped.io Product Reviews, Privy, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against umg.africa. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.