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Unold

unold.de
A+
55/100
EcomScout

Unold receives an EcomScout Rating of A+ (55/100), ranking #32,532 out of 1,191,764 Shopify stores we track. This Kitchen Appliances Home & Garden store attracts 735.7K visits per year with estimated revenue of $58.4K - $128.4K/mo. It offers 655 products at an average price of €65.

Analysis by EcomScout Research Team · How we calculate ratings

Kitchen AppliancesHome & GardenSmall Kitchen Appliances
Est. Revenue/mo
$58.4K - $128.4K/mo
Est. Traffic/mo
61.3K
Products
655
Top Market
DE (83%)
Top Channel
organic (67%)
Trustpilot
2.4/5 (18)

Store Intelligence Summary

Traffic breakdown: organic 67%, direct 17%, referral 5%, paid 5%.

Product pricing: Average price of €65 (range: €4 – €300) — ≈ $71 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 2.4/5 based on 18 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DE (83%), CH (6%), AT (5%).

Best-selling product: Wärmi Elektrische Wärmflasche (€34.99). Other top sellers include ESGE-Zauberstab Multimesser, Pizzaofen Enzo, Wärmi Premium Set.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Kitchen Appliances Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.8M/mo
Total Stores
264
Avg Revenue
$10K/mo
Top 10% Threshold
$118K/mo

Competition Breakdown

17%
32%
30%
8%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Kitchen Appliances market generates $3M/month across 264 stores
  • •13% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Kitchen Appliances stores earn $118K+/month
  • •This store outperforms 91% of Kitchen Appliances competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Kitchen Appliances

Block70%Shop66%Judge.me Product Reviews40%Pre-Order37%

Best Selling Products

Wärmi Elektrische Wärmflasche#1

Wärmi Elektrische Wärmflasche

€34.99≈ $38

ESGE-Zauberstab Multimesser#2

ESGE-Zauberstab Multimesser

€13.99≈ $15

Pizzaofen Enzo#3

Pizzaofen Enzo

€259.99≈ $283

Wärmi Premium Set#4

Wärmi Premium Set

€44.99≈ $49

Pizzaofen LUIGI#5

Pizzaofen LUIGI

€239.99≈ $262

Eierkocher Mini#6

Eierkocher Mini

€17.99≈ $20

ESGE-Zauberstab Becherset-Glas#7

ESGE-Zauberstab Becherset-Glas

€38.99≈ $42

Handventilator Breezy II#8

Handventilator Breezy II

€16.99≈ $19

Pizzaschieber#9

Pizzaschieber

€34.99≈ $38

ESGE-Zauberstab Processor#10

ESGE-Zauberstab Processor

€56.99≈ $62

Analyzing...
Bounce Rate
42.8%
Pages/Visit
3.2
Avg. Time on Site
1m 10s
Avg. Product Price
€65

≈ $71 USD

Range: €4 - €300

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance58/100
Trustpilot40/100
Marketing Efficiency7/100

Traffic Sources

organic67.0%
direct16.6%
referral5.5%
paid5.5%
social2.6%

Trustpilot Rating

2.4

18 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
82.9%
🇨🇭Switzerland
6.4%
🇦🇹Austria
5.3%
🇺🇸United States
4.6%
🇫🇷France
0.8%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

ShopBlock

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

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$29.99-13%
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

56
$24.99+6%
Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

54
$27.49+8%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

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$44.79+8%
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Frequently Asked Questions About Unold

Is Unold a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Unold is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Unold safe to buy from? Is it a scam?

Unold has a Trustpilot rating of 2.4/5 based on 18 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (55/100).

What is Unold's EcomScout rating and what does it mean?

Unold has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Unold generate?

Unold receives approximately 735.7K visits per year with estimated monthly revenue of $58.4K - $128.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Unold use?

We detected 2 Shopify apps on Unold, including Shop, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Kitchen Appliances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Unold. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchen Appliances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Unold Shopify store analysis • Kitchen Appliances • Home & Garden • Unlikely Dropshipper • Rating: A+

Last updated: August 9, 2026

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