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Upway Belgium

upway.be
77/100
EcomScout

Upway Belgium receives an EcomScout Rating of S (77/100), ranking #293 out of 482,637 Shopify stores we track. This Bicycles Sports & Outdoors store attracts 4.8M visits per year with estimated revenue of $2.4M - $5.2M/mo. It offers 2.5K+ products at an average price of $2124.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.4M - $5.2M/mo
Est. Traffic/mo
403.6K
Products
2.5K+
Top Market
BE (69%)
Top Channel
direct (25%)
Trustpilot
4.4/5 (472)

Store Intelligence Summary

Traffic breakdown: direct 25%, referral 2%.

Product pricing: Average price of $2124 (range: $1099 – $3999). Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 472 reviews. Good standing with customers.

Top markets: BE (69%), NL (15%), FR (3%).

Best-selling product: O2feel Vog City Up 4.1 ($1249). Other top sellers include Specialized Turbo Levo Sl Comp, Giant Explore E+1, Electra Townie Go 5i.

How is the EcomScout Rating calculated? The S grade (77/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bicycles Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.7M/mo
Total Stores
133
Avg Revenue
$13K/mo
Top 10% Threshold
$193K/mo

Competition Breakdown

35%
32%
8%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Bicycles market generates $2M/month across 133 stores
  • 18% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Bicycles stores earn $193K+/month
  • This store outperforms 93% of Bicycles competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.2%
Pages/Visit
5.0
Avg. Time on Site
5m 16s
Avg. Product Price
$2124

Range: $1099 - $3999

Rating Breakdown

Trustpilot90/100
Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Marketing Efficiency36/100

Traffic Sources

direct24.7%
referral1.9%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.4

472 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇧🇪Belgium
68.6%
🇳🇱Netherlands
15.4%
🇫🇷France
2.5%
🇺🇸United States
1.7%
🇩🇪Germany
1.4%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Frequently Asked Questions About Upway Belgium

Is Upway Belgium a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Upway Belgium is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Upway Belgium safe to buy from? Is it a scam?

Upway Belgium has a Trustpilot rating of 4.4/5 based on 472 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (77/100).

What is Upway Belgium's EcomScout rating and what does it mean?

Upway Belgium has an EcomScout rating of S (77/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Upway Belgium generate?

Upway Belgium receives approximately 4.8M visits per year with estimated monthly revenue of $2.4M - $5.2M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Upway Belgium use?

We detected 6 Shopify apps on Upway Belgium, including Trustpilot, Klaviyo: Email Marketing & SMS, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bicycles store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Upway Belgium. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bicycles store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Upway Belgium Shopify store analysis • BicyclesSports & Outdoors • Unlikely Dropshipper • Rating: S

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