utan
utan.co.ukutan receives an EcomScout Rating of S (61/100), ranking #16,148 out of 1,188,667 Shopify stores we track. This Tanning Products Beauty & Personal Care store attracts 507.6K visits per year with estimated revenue of $35.0K - $68.0K/mo. It offers 32 products at an average price of £30.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 46%, paid 18%, direct 17%, social 9%.
Product pricing: Average price of £30 (range: £15 – £60) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $89/mo in paid search ($1.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.3/5 based on 89 reviews. Good standing with customers.
Top markets: GB (61%), US (31%), DE (7%).
Best-selling product: Product fees. Other top sellers include The Original Tan Gummies ™, utan XL Face & Body Brush, utan Warm Undertone Instant Tan.
Tanning Products Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Tanning Products market generates $0M/month across 91 stores
- •84% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Tanning Products stores earn $18K+/month
- •This store outperforms 88% of Tanning Products competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Tanning Products
Best Selling Products
Product fees
#2The Original Tan Gummies ™
£30≈ $38
#3utan XL Face & Body Brush
£15≈ $19
#4utan Warm Undertone Instant Tan
£18≈ $23
#5utan Cool Undertone Instant Tan
£18≈ $23
#6utan Gradual Spray Cream
£18≈ $23
#7utan Glow Trilogy Gift Box
£60≈ $76
#8utan Ultra Dark Face & Body Set
£53≈ $67
#9utan x Jamie Tanning Water Dark
£22≈ $28
#10utan Ultra Dark Cherry Almond Turbo Mousse
£28≈ $36
≈ $39 USD
Range: £15 - £60
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$89
Google Ads estimate
Yearly Ad Budget
$1K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| utanEasy | 660 | $0.24 | - |
Trustpilot Rating
89 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
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Frequently Asked Questions About utan
Is utan a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, utan is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is utan safe to buy from? Is it a scam?
utan has a Trustpilot rating of 4.3/5 based on 89 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).
What is utan's EcomScout rating and what does it mean?
utan has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does utan generate?
utan receives approximately 507.6K visits per year with estimated monthly revenue of $35.0K - $68.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does utan use?
We detected 9 Shopify apps on utan, including Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS, Octane AI: Advanced Quiz Maker and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Tanning Products store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against utan. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Tanning Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.