Back to Stores
utopia.com.au homepage screenshot

utopia.com.au

utopia.com.au
61/100
EcomScout

utopia.com.au receives an EcomScout Rating of S (61/100), ranking #13,455 out of 1,120,912 Shopify stores we track. This Music & Entertainment Other store attracts 755.6K visits per year with estimated revenue of $34.9K - $81.4K/mo. It offers 2.5K+ products at an average price of A$60.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$34.9K - $81.4K/mo
Est. Traffic/mo
63.0K
Products
2.5K+
Top Market
AU (69%)
Top Channel
organic (61%)
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 61%, direct 20%, paid 11%, social 7%.

Product pricing: Average price of A$60 (range: A$30 – A$105) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: AU (69%), US (8%), VN (4%).

Best-selling product: Kinks - Give The People What They Want (2026 Remastered Reissue) - CD - New (A$33.99). Other top sellers include Kinks - Low Budget (2026 Remastered Reissue) - CD - New, Witching Hour - Past Midnight... - Vinyl - New, Viagra Boys - Cave World - Vinyl.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Music & Entertainment Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$471K/mo
Total Stores
133
Avg Revenue
$4K/mo
Top 10% Threshold
$70K/mo

Competition Breakdown

23%
46%
19%
6%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Music & Entertainment market generates $0M/month across 133 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Music & Entertainment stores earn $70K+/month
  • This store outperforms 95% of Music & Entertainment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
33.5%
Pages/Visit
5.4
Avg. Time on Site
1m 20s
Avg. Product Price
A$60

≈ $39 USD

Range: A$30 - A$105

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Trustpilot55/100
Marketing Efficiency36/100

Traffic Sources

organic60.6%
direct20.2%
paid10.6%
social7.0%
referral0.1%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
metal merch australia12--

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
69.1%
🇺🇸United States
8.1%
🇻🇳Vietnam
3.5%
🇬🇧United Kingdom
2.4%
🇩🇪Germany
2.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About utopia.com.au

Is utopia.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, utopia.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is utopia.com.au safe to buy from? Is it a scam?

utopia.com.au has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (61/100).

What is utopia.com.au's EcomScout rating and what does it mean?

utopia.com.au has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does utopia.com.au generate?

utopia.com.au receives approximately 755.6K visits per year with estimated monthly revenue of $34.9K - $81.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does utopia.com.au use?

We detected 8 Shopify apps on utopia.com.au, including Shop, Back in Stock, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Music & Entertainment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against utopia.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Music & Entertainment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

utopia.com.au Shopify store analysis • Music & EntertainmentOther • Unlikely Dropshipper • Rating: S

Last updated: