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Utz Quality Foods

utzsnacks.com
56/100
EcomScout

Utz Quality Foods receives an EcomScout Rating of A+ (56/100), ranking #7,581 out of 202,603 Shopify stores we track. This Snack Foods Food & Beverage store attracts 1.6M visits per year with estimated revenue of $61.4K - $122.8K/mo. It offers 573 products at an average price of $24.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$61.4K - $122.8K/mo
Est. Traffic/mo
132.3K
Products
573
Top Market
US (82%)
Top Channel
organic (81%)
Trustpilot
2.8/5 (3)

Store Intelligence Summary

Traffic breakdown: organic 81%, direct 12%, referral 5%.

Product pricing: Average price of $24 (range: $10 – $35). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $122/mo in paid search ($1.5K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.8/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (82%), NG (4%), CA (2%).

Best-selling product: Grandma Utz Kettle-Style Potato Chips Regular ($27.49). Other top sellers include Utz "The Crab Chip" Potato Chips, Utz Kettle Classics Potato Chips Dark Russets, Utz Original Potato Chips.

How is the EcomScout Rating calculated? The A+ grade (56/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Snack Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$125K/mo
Total Stores
2
Avg Revenue
$63K/mo
Top 10% Threshold
$111K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Snack Foods market generates $0M/month across 2 stores
  • 50% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 43% of Snack Foods competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.4%
Pages/Visit
3.9
Avg. Time on Site
1m 7s
Avg. Product Price
$24

Range: $10 - $35

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance54/100
Marketing Efficiency50/100
Trustpilot45/100

Traffic Sources

organic81.4%
direct11.5%
referral4.6%
social0.6%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$122

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
utz potato chipsEasy2K$1.08$188
utz quality foods llc hanover pa135--
kitchen cooked chips amazon100--
utz salt and pepper potato chips100--
lily's pumpkin spice chips90--

Trustpilot Rating

2.8

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
82.0%
🇳🇬Nigeria
3.8%
🇨🇦Canada
2.3%
🇬🇧United Kingdom
1.9%
🇵🇭Philippines
1.5%

Analysis

Strengths

  • High business quality and trust indicators

Recommendations

  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Utz Quality Foods

Is Utz Quality Foods a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Utz Quality Foods is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Utz Quality Foods safe to buy from? Is it a scam?

Utz Quality Foods has a Trustpilot rating of 2.8/5 based on 3 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (56/100).

What is Utz Quality Foods's EcomScout rating and what does it mean?

Utz Quality Foods has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Utz Quality Foods generate?

Utz Quality Foods receives approximately 1.6M visits per year with estimated monthly revenue of $61.4K - $122.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Utz Quality Foods use?

We detected 7 Shopify apps on Utz Quality Foods, including Shop, Form Builder, Bundle Discount and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Snack Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Utz Quality Foods. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Snack Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Utz Quality Foods Shopify store analysis • Snack FoodsFood & Beverage • Unlikely Dropshipper • Rating: A+

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