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66/100
EcomScout

Vanimy receives an EcomScout Rating of S (66/100), ranking #4,659 out of 879,970 Shopify stores we track. This Jewelry Jewelry & Accessories store attracts 380.6K visits per year with estimated revenue of $94.4K - $204.5K/mo. It offers 787 products at an average price of $154.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$94.4K - $204.5K/mo
Est. Traffic/mo
31.7K
Products
787
Top Market
US (60%)
Top Channel
direct (4%)
Trustpilot
3.9/5 (61)

Store Intelligence Summary

Traffic breakdown: direct 4%.

Product pricing: Average price of $154 (range: $3 – $899). Positioned in the premium segment.

Ad spend: Estimated $665/mo in paid search ($8.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.9/5 based on 61 reviews. Good standing with customers.

Top markets: US (60%), DE (12%), VN (11%).

Best-selling product: Promised Land Collection Special Edition Gift Box ($899). Other top sellers include Crown of Thorns Ring, Crown of Thorns Ring, Two-Tone Thorns Statement Ring.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Jewelry Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$25.4M/mo
Total Stores
16,298
Avg Revenue
$2K/mo
Top 10% Threshold
$8K/mo

Competition Breakdown

35%
57%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Jewelry market generates $25M/month across 16,298 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Jewelry stores earn $8K+/month
  • This store outperforms 80% of Jewelry competitors
  • Earrings shows highest opportunity with $1,579 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 149 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
51.9%
Pages/Visit
3.7
Avg. Time on Site
1m 18s
Avg. Product Price
$154

Range: $3 - $899

Rating Breakdown

Business Quality80/100
Trustpilot75/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency36/100

Traffic Sources

direct4.2%
referral0.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$665

Google Ads estimate

Yearly Ad Budget

$8K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
christian jewelry1K$0.37$716
christian jewelry ringsEasy400$1.61$27
cross chain necklaceEasy400--
birthstone necklacesEasy400$2.74$466
necklace with crossEasy220$1.01$5

Trustpilot Rating

3.9

61 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
60.2%
🇩🇪Germany
11.5%
🇻🇳Vietnam
10.6%
🇨🇦Canada
5.9%
🇦🇺Australia
5.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Trending Jewelry Products

Products gaining popularity in Jewelry right now, based on Amazon & Google Trends data.

Gold Stackable Rings Set for Women, Gold Plated Chunky Crystal Finger Midi Stacking Rings, Dainty Statement Thumb Knuckle Rings Pack for Gift, Multiple Sizes Jewelry

Gold Stackable Rings Set for Women, Gold Plated Chunky Crystal Finger Midi Stacking Rings, Dainty Statement Thumb Knuckle Rings Pack for Gift, Multiple Sizes Jewelry

100
$7.97+203%
Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

95
$7.97+109%
Elisa Pendant Necklace for Women, Fashion Jewelry, 14k Gold-Plated

Elisa Pendant Necklace for Women, Fashion Jewelry, 14k Gold-Plated

95
$54.90+109%
Butterfly Birthstone Crystal Necklace Mother's Day Present for Women Silver Tone Pendant Jewelry Made with Austrian Crystals Anniversary Birthday Gift 18"+2"

Butterfly Birthstone Crystal Necklace Mother's Day Present for Women Silver Tone Pendant Jewelry Made with Austrian Crystals Anniversary Birthday Gift 18"+2"

94
$39.99+290%
See all trending Jewelry products

Frequently Asked Questions About Vanimy

Is Vanimy a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Vanimy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Vanimy safe to buy from? Is it a scam?

Vanimy has a Trustpilot rating of 3.9/5 based on 61 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (66/100).

What is Vanimy's EcomScout rating and what does it mean?

Vanimy has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Vanimy generate?

Vanimy receives approximately 380.6K visits per year with estimated monthly revenue of $94.4K - $204.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Vanimy use?

We detected 14 Shopify apps on Vanimy, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Jewelry store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Vanimy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Jewelry store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Vanimy Shopify store analysis • JewelryJewelry & Accessories • Unlikely Dropshipper • Rating: S

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