Back to Stores
Varstrom homepage screenshot

Varstrom

varstrom.com
58/100
EcomScout

Varstrom receives an EcomScout Rating of A+ (58/100), ranking #23,183 out of 1,188,913 Shopify stores we track. This store attracts 1.1M visits per year with estimated revenue of $59.4K - $138.7K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$59.4K - $138.7K/mo
Est. Traffic/mo
90.0K
Products
N/A
Top Market
FR (25%)
Top Channel
direct (31%)
Trustpilot
3.2/5 (82)

Store Intelligence Summary

Traffic breakdown: direct 31%, referral 2%.

0

Customer trust: Trustpilot score 3.2/5 based on 82 reviews. Mixed reviews — potential service or quality concerns.

Top markets: FR (25%), NO (13%), US (7%).

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.
Analyzing...
Bounce Rate
37.1%
Pages/Visit
4.4
Avg. Time on Site
1m 25s

Rating Breakdown

Traffic Growth85/100
Business Quality65/100
Revenue Performance56/100
Trustpilot55/100
Marketing Efficiency7/100

Traffic Sources

direct31.2%
referral2.2%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.2

82 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
24.7%
🇳🇴Norway
13.2%
🇺🇸United States
7.3%
🇬🇧United Kingdom
7.0%
🇮🇹Italy
6.0%

Analysis

Strengths

  • Excellent traffic and growth metrics

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Varstrom

Is Varstrom a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Varstrom is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Varstrom safe to buy from? Is it a scam?

Varstrom has a Trustpilot rating of 3.2/5 based on 82 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).

What is Varstrom's EcomScout rating and what does it mean?

Varstrom has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Varstrom generate?

Varstrom receives approximately 1.1M visits per year with estimated monthly revenue of $59.4K - $138.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Varstrom use?

We detected 6 Shopify apps on Varstrom, including Shop, UpPromote Affiliate Marketing, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Shopify store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Varstrom. Study their traffic sources, pricing strategy, best-selling products, and tech stack.Install our Chrome extension to spy on any Shopify store while browsing.

Varstrom Shopify store analysis • RetailEcommerce • Unlikely Dropshipper • Rating: A+

Last updated: