villain.in
villain.invillain.in receives an EcomScout Rating of A (54/100), ranking #35,803 out of 1,125,961 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 255.9K visits per year with estimated revenue of $1.3K - $2.6K/mo. It offers 54 products at an average price of ₹559.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 48%, social 20%, direct 13%, paid 12%.
Product pricing: Average price of ₹559 (range: ₹299 – ₹1,199) — ≈ $6.71 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $7/mo in paid search ($84/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: IN (100%).
Best-selling product: Villain Party Combo for Him — 2 x 100ml (₹849). Other top sellers include Villain Rebel Eau De Parfum Combo — 4 x 20ml, Villain Desire Eau De Parfum for Men 100ml, Villain Classic Eau De Parfum for Men 100ml.
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $15M/month across 2,824 stores
- •11% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $110K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •301 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1Villain Party Combo for Him — 2 x 100ml
₹849≈ $10
#2Villain Rebel Eau De Parfum Combo — 4 x 20ml
₹599≈ $7.19
#3Villain Desire Eau De Parfum for Men 100ml
₹449≈ $5.39
#4Villain Classic Eau De Parfum for Men 100ml
₹449≈ $5.39
#5Villain Oud Eau De Parfum for Men 100ml
₹449≈ $5.39
#6Villain 7 Deadly Scents Trial Pack — 7 x 8ml
₹499≈ $5.99
#7Villain Snake Eau De Parfum for Men 100ml
₹449≈ $5.39
#8Villain Heist Combo Gift Set — 4 x 8ml
₹399≈ $4.79
#9Villain Hydra Eau De Parfum for Men 100ml
₹449≈ $5.39
#10Villain Legacy Classic Eau De Parfum for Men 50ml
₹299≈ $3.59
≈ $6.71 USD
Range: ₹299 - ₹1,199
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$7
Google Ads estimate
Yearly Ad Budget
$84
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| villain perfumeEasy | 135 | - | - |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Loox Photo ReviewsSimilar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.
BellaVita Luxury Honey Oud Eau de Parfum | 100 ml | Unisex Perfume | Unisex Perfume with long-lasting Honey Oud Eau de Parfum, perfect for daily wear, special occasions and gifting
Lattafa Khamrah - Vanilla, Warm Spicy, Amber, Cinnamon - Eau de Parfum Long-Lasting Fragrance for Unisex, 3.40 Ounce / 100 ml | Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 ml
eos Cashmere Body Mist, Vanilla Cashmere, soft musk, cozy caramel, hair mist, body spray for women, moisturizing, hyaluronic acid, body spray, vegan, cruelty-free, 6 fl oz
Victoria's Secret Body Fragrance Mist, Bare Vanilla - 8.4 fl oz
Frequently Asked Questions About villain.in
Is villain.in a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, villain.in is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is villain.in safe to buy from? Is it a scam?
We don't have Trustpilot review data for villain.in. However, our EcomScout rating is A (54/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is villain.in's EcomScout rating and what does it mean?
villain.in has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does villain.in generate?
villain.in receives approximately 255.9K visits per year with estimated monthly revenue of $1.3K - $2.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does villain.in use?
We detected 4 Shopify apps on villain.in, including Loox Photo Reviews, Judge.me Product Reviews, Return_prime and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against villain.in. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.