Back to Stores
Vinokilo homepage screenshot
55/100
EcomScout

Vinokilo receives an EcomScout Rating of A+ (55/100), ranking #21,776 out of 1,051,964 Shopify stores we track. This Outerwear Fashion & Apparel store attracts 445.8K visits per year with estimated revenue of $23.5K - $51.0K/mo. It offers 910 products at an average price of €38.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$23.5K - $51.0K/mo
Est. Traffic/mo
37.2K
Products
910
Top Market
IT (24%)
Top Channel
N/A
Trustpilot
4.3/5 (48)

Store Intelligence Summary

Product pricing: Average price of €38 (range: €27 – €78) — ≈ $41 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.3/5 based on 48 reviews. Good standing with customers.

Top markets: IT (24%), DE (23%), FR (18%).

Best-selling product: Adidas Beige Windbreaker Jacket with Reflective Strip - Size L (€32). Other top sellers include Reebok Blue Windbreaker Jacket - Size L, Vintage Columbia Sportswear Windbreaker Jacket - Men's XL - Pink/Blue/Purple, Napapijri Men's Zip-Up Jacket - Grey & Orange - Size M.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outerwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.6M/mo
Total Stores
323
Avg Revenue
$8K/mo
Top 10% Threshold
$92K/mo

Competition Breakdown

23%
32%
30%
5%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outerwear market generates $3M/month across 323 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outerwear stores earn $92K+/month
  • This store outperforms 91% of Outerwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.8%
Pages/Visit
2.5
Avg. Time on Site
1m 29s
Avg. Product Price
€38

≈ $41 USD

Range: €27 - €78

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth70/100
Revenue Performance46/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.3

48 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
24.0%
🇩🇪Germany
23.1%
🇫🇷France
17.7%
🇨🇭Switzerland
11.9%
🇬🇧United Kingdom
8.2%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About Vinokilo

Is Vinokilo a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Vinokilo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Vinokilo safe to buy from? Is it a scam?

Vinokilo has a Trustpilot rating of 4.3/5 based on 48 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (55/100).

What is Vinokilo's EcomScout rating and what does it mean?

Vinokilo has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Vinokilo generate?

Vinokilo receives approximately 445.8K visits per year with estimated monthly revenue of $23.5K - $51.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Vinokilo use?

We detected 3 Shopify apps on Vinokilo, including Shop, Omnisend, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outerwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Vinokilo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outerwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Vinokilo Shopify store analysis • OuterwearFashion & Apparel • Unlikely Dropshipper • Rating: A+

Last updated: