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VINYL MOON

vinylmoon.co
58/100
EcomScout

VINYL MOON receives an EcomScout Rating of A+ (58/100), ranking #23,196 out of 1,189,773 Shopify stores we track. This Apparel Fashion & Apparel store attracts 579.8K visits per year with estimated revenue of $79.8K - $173.0K/mo. It offers 332 products at an average price of $48.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$79.8K - $173.0K/mo
Est. Traffic/mo
48.3K
Products
332
Top Market
US (70%)
Top Channel
direct (20%)
Trustpilot
3.3/5 (4)

Store Intelligence Summary

Traffic breakdown: direct 20%, social 20%, organic 20%, paid 13%.

Product pricing: Average price of $48 (range: $1 – $372). Mid-range pricing strategy.

Customer trust: Trustpilot score 3.3/5 based on 4 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (70%), GB (19%), VN (5%).

Best-selling product: VINYL MOON Annual Membership ($372). Other top sellers include Club Welcome Card, Bonus Record, VINYL MOON "Mixtape" Club!.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$51.0M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 85% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
28.7%
Pages/Visit
4.8
Avg. Time on Site
1m 43s
Avg. Product Price
$48

Range: $1 - $372

Rating Breakdown

Business Quality76/100
Traffic Growth75/100
Revenue Performance63/100
Trustpilot55/100

Traffic Sources

direct20.2%
social20.1%
organic19.8%
paid12.5%
referral6.3%

Trustpilot Rating

3.3

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
70.1%
🇬🇧United Kingdom
18.8%
🇻🇳Vietnam
5.0%
🇨🇦Canada
4.4%
🇦🇺Australia
1.7%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

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JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

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$5.63+15%
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Frequently Asked Questions About VINYL MOON

Is VINYL MOON a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, VINYL MOON is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is VINYL MOON safe to buy from? Is it a scam?

VINYL MOON has a Trustpilot rating of 3.3/5 based on 4 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).

What is VINYL MOON's EcomScout rating and what does it mean?

VINYL MOON has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does VINYL MOON generate?

VINYL MOON receives approximately 579.8K visits per year with estimated monthly revenue of $79.8K - $173.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does VINYL MOON use?

We detected 18 Shopify apps on VINYL MOON, including Shop, PageFly Landing Page Builder, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against VINYL MOON. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

VINYL MOON Shopify store analysis • ApparelFashion & Apparel • Likely Dropshipper • Rating: A+

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